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CircleCI

Senior Brand Designer, Systems & Motion

Circle is a global financial technology firm that enables businesses of all sizes to harness the power of digital currencies and public blockchains for payments, commerce and financial applications worldwide.

Circle

Employee count: 501-1000

Salary: 113k-148k USD

United States only

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Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle’s platform includes the world’s largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet. Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Learn more at circle.com.

What you’ll be part of:

Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.

What you’ll be responsible for:

The Senior Brand Designer, Systems & Motion will play a key role in defining and scaling the visual systems that power Circle’s core brand and associated sub-brands. This individual will combine systems thinking with motion craft to build cohesive, flexible brand frameworks that ensure consistency across touchpoints while enabling thoughtful differentiation across audiences and product lines.

As an individual contributor, this role is expected to lead complex brand initiatives, contribute to multiple Marketing OKRs, and operate with strong autonomy. The designer will partner closely with marketing, product, and external collaborators to elevate creative execution and improve the efficiency and scalability of brand systems across the organization.

You will help define and evolve scalable brand systems for Circle and its sub-brands, ensuring clarity, consistency, and flexibility across digital, campaign, and partner touchpoints. You will develop structured visual architectures and motion systems that empower internal teams and external partners to execute high-quality, on-brand creative efficiently. This role requires both strategic systems thinking and hands-on motion design execution, along with the ability to integrate emerging tools, including AI, into modern creative workflows.

What you’ll work on:

  • Define and evolve scalable brand design systems for Circle and associated sub-brands

  • Develop visual frameworks that balance consistency with clear brand differentiation

  • Build reusable components, templates, and documentation to support internal teams and external partners

  • Translate brand strategy into expressive motion systems across campaigns, web, and digital experiences

  • Create motion toolkits and patterns that extend the brand consistently across channels

  • Leverage AI tools to enhance motion workflows, creative exploration, and scalable system development

  • Collaborate cross-functionally with marketing, product, and agency partners to ensure high-quality, on-brand execution

What you’ll bring to Circle:

Core Requirements

  • 4+ years of experience in brand, visual, or systems design within an in-house, agency, or hybrid environment

  • Demonstrated experience building and scaling brand design systems

  • Strong portfolio and personal website showcasing systems thinking, brand identity work, and motion design

  • Experience creating documentation and toolkits that enable scalable, consistent execution

  • Proficiency in Figma and Adobe Creative Suite, including After Effects or comparable motion tools

  • Demonstrated experience incorporating AI tools into motion or design system workflows

  • Experience collaborating cross-functionally with marketing, product, and external creative partners

Preferred Qualifications

  • Experience within crypto, fintech or Web3

  • Experience supporting multi-brand or sub-brand ecosystems

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.

Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.

Base Pay Range: $112,500 - $147,500

We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status, or any other protected status required by the laws in the locations where we hire. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.

Should you require accommodations or assistance in our interview process because of a disability, please reach out to accommodations@circle.com for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs.

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Salary

Salary: 113k-148k USD

Experience

4 years minimum

Location requirements

Hiring timezones

United States +/- 0 hours

About Circle

Learn more about Circle and their company culture.

View company profile

Circle is transforming the way money moves by making it more accessible, inclusive, and efficient — increasing economic opportunity and prosperity around the globe.

At the center of digital currency innovation

Circle is a global financial technology company helping money move at internet speed. Our mission is to raise global economic prosperity through the frictionless exchange of value.

Building responsibly so you can use crypto with confidence

We are committed to transparency and stability in everything we do. That’s why we welcome clear regulation and value our engagement with regulators and policymakers. We partner with leading global financial companies and share detailed reports on how our stablecoins are backed. We are leading a more responsible, stable future for crypto.

Fostering a new era of global financial technology

Our diverse leadership teams believe in a policy-first approach for financial technology companies, which holds Circle to a higher standard of operation and helps build long-term, sustainable growth.

What drives us

Valuing our employees as stakeholders is about creating an environment where people can thrive and grow, be challenged and learn constantly – an environment that thrives on diversity by drawing competitive strength from within.

  • Multistakeholder: We organize, incentivize and measure ourselves against meeting the needs of all of our stakeholders — our customers, our shareholders, our employees and families, our local communities and our world.

  • Mindful: We seek to be present and aware, to be respectful, active listeners (with each other and with our customers alike), and to pay attention to detail. We don’t rush to judgment, and when we are swept up by strong emotions we patiently observe and acknowledge them before reacting. Our mindfulness leads to better understanding, and more respectful, careful and deliberate choices.

  • Driven by excellence: We are driven by our mission and our passion for customer success. Being driven also means that we relentlessly pursue excellence, that we do not tolerate mediocrity, that we reward based on merit, and that we work intensely to achieve our goals. We are a team that seeks to bring everyone along in our collective achievement.

  • High integrity: We seek open and honest communication, and hold ourselves to very high moral and ethical standards. Our customers and partners implicitly experience us as high integrity, and our customer centric choices demonstrate this to them again and again.

Employee benefits

Learn about the employee benefits and perks provided at Circle.

View benefits

Co-working space budget

We provide access to WeWork locations.

Invested in your future

All U.S. employees enjoy 401(k) benefits with company matching.

Unlimited time off

We offer flexible paid time off — so you can thrive at work, and at rest.

Equity benefits

All U.S. employees can become owners in Circle through our equity program.

View Circle's employee benefits
Claim this profileCircle logoCI

Circle

Company size

501-1000 employees

Founded in

2013

Chief executive officer

Jeremy Allaire

View company profile

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