Bnberry is seeking a dynamic and innovative Content Coordinator and Campaign Management professional to join our marketing team. This role is pivotal in managing comprehensive research and coordination with partners to develop engaging and relevant content that resonates with our audience. The successful candidate will play a crucial role in overseeing marketing campaigns, curating digital content, managing online postings, and conducting copy editing to ensure our messaging is clear, effective, and aligned with our brand's voice. This position requires a deep understanding of marketing, advertising, social trends, and technology to drive Bnberry's vision of connecting hotels and resorts to short-term rental platforms.
- Lead the research and coordination efforts to identify and develop content that aligns with our target audience's interests and our company's objectives.
- Oversee the planning, execution, and monitoring of marketing campaigns across various digital platforms to ensure they meet the set goals.
- Curate engaging digital content, including articles, blog posts, social media updates, and videos, that enhances our brand's presence and engagement with our audience.
- Manage the scheduling and posting of online content across multiple channels, ensuring timely and consistent communication.
- Conduct thorough copy editing of all marketing materials to uphold quality and brand standards.
- Collaborate with cross-functional teams, including design, marketing, and external partners, to create cohesive and impactful campaigns.
- Analyze campaign performance and content engagement metrics to inform future strategies and optimize results.
- Stay abreast of the latest trends in marketing, advertising, social media, and technology to continuously innovate and improve our content strategy.
Requirements
- Proven experience in content research, coordination, and campaign management, preferably in the technology or hospitality sector.
- Strong knowledge of marketing principles, advertising strategies, social media trends, and technological advancements.
- Excellent written and verbal communication skills, with a keen eye for detail and the ability to produce clear, compelling copy.
- Proficiency in digital marketing tools and platforms, content management systems, and analytics software.
- Ability to work collaboratively in a fast-paced, dynamic environment.
- Creative thinker with strong analytical skills and the ability to translate insights into actionable strategies.
Benefits
- Competitive salary and performance-based bonuses.
- Professional development opportunities.
- A collaborative and inclusive work environment where creativity and innovation are encouraged.
- Access to the latest tools and technologies in marketing and advertising.