Auror

Through groundbreaking technology, we are revolutionizing retail crime prevention and resolution at Auror. Founded in 2012 with the mission to connect communities to stop crime, Auror provides a software platform designed to transform the way crime is prevented and solved in real-time. Our platform empowers retailers and law enforcement agencies by turning information into accessible and actionable intelligence. This streamlines the crime reporting and evidence-gathering process, enabling informed decisions around crime prevention and ultimately building safer communities. We recognized that billions of dollars were being lost annually by retailers with no effective technology being utilized to report, solve, or prevent these crimes. This inspired the development of Auror, a name derived from the Latin word 'Aurora,' meaning dawn or sunrise, which reflects our goal to shed light on the scale of retail crime through information and collaboration.

Auror is utilized in over 45,000 retail stores and by more than 3,000 law enforcement agencies globally, including major markets in New Zealand, Australia, North America, and the United Kingdom. Our technology facilitates secure, quick, and consistent crime reporting, fostering better collaboration between retailers and law enforcement. We are committed to using technology for good, prioritizing privacy by design principles in our solutions. The platform is engineered to handle the scale and complexity of crime worldwide, helping to reduce the significant impact of organized retail crime, which is a multi-billion dollar global issue. By modernizing interactions like crime reporting and evidence collection, Auror's software has demonstrated significant productivity gains for police forces, effectively increasing their capacity to respond to and prevent crime. Our ongoing innovation focuses on enhancing our platform's capabilities, including machine learning to generate deeper insights and expanding the types of intelligence we can capture to address new and evolving crime challenges.