ZMzunair maqbool
@zunairmaqbool
Performance marketing professional driving growth through data-driven paid media.
PakistanWhat I'm looking for
I’m a performance-driven marketer specializing in paid media, CRO, and acquisition who builds and optimizes Google and Meta campaigns to deliver measurable business outcomes. I’ve led full-funnel campaigns, run extensive A/B testing and landing-page optimization, and restructured ad programs into targeted lead streams that scaled acquisition.
My work has contributed to significant growth, helping a bootstrapped SaaS reach $1M ARR and generating $1M revenue in 18 months while managing multi-channel paid strategies, SEO, and analytics across the UK, USA and Pakistan markets. I collaborate closely with product, sales, and design to align paid media with broader growth goals.
Experience
Work history, roles, and key accomplishments
Performance Marketing Manager
Growth Marvels
Jan 2024 - Present (1 year 9 months)
Lead performance marketing initiatives focused on Google and Meta Ads, running A/B tests and landing page optimizations to improve conversion rates and campaign efficiency.
Performance Marketing Lead
Geekinn Pvt Ltd
Aug 2022 - Sep 2023 (1 year 1 month)
Scaled customer acquisition via data-driven paid ads and remarketing, generating 2,000+ qualified leads at ~$10 CPA and aligning paid media with product and sales goals.
Digital Marketing Specialist
ZAM Studios
Jul 2021 - Sep 2022 (1 year 2 months)
Executed full-funnel campaigns from creative strategy to conversion tracking, delivering client projects and optimizing campaigns for acquisition and brand reach.
Digital Marketing Executive
Geekinn Pvt Ltd
Jul 2020 - Jun 2021 (11 months)
Supported SEO and digital marketing campaigns including paid search and social to drive customer acquisition and enhance brand authority.
Education
Degrees, certifications, and relevant coursework
Lahore Garrison University
Bachelor of Technology, B-Tech
2016 - 2020
Completed a Bachelors in B-Tech program at Lahore Garrison University from September 2016 to August 2020.
Availability
Location
PakistanAuthorized to work in
Social media
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