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Zino EkereZE
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Zino Ekere

@zinoekere

Digital Marketing Specialist at Overflow Life Services, improving website search visibility and email campaign engagement through SEO and targeted messaging.

Canada
Message

At Overflow Life Services, I write and edit SEO-focused website content, audit site structure, and use Google Analytics and Meta Business Suite data to recommend improvements. I also manage customer email databases and automated campaigns, using segmentation to improve open and click-through rates.

At Betstamp (Cashew Tech Inc), I represented the brand while keeping messaging factual and compliant with provincial advertising and gaming regulations. Earlier, at SP Data Digital, I managed Salesforce pipelines and supported a large-scale account migration from Sprint to T-Mobile.

Experience

Work history, roles, and key accomplishments

Betstamp (Cashew Tech Inc) logoBI
Current

Brand Representative

Mar 2025 - Present (1 year 7 months)

1. Completed product and industry compliance certifications before representing the brand publicly.

1. Kept all messaging factual and compliant with provincial advertising and gaming regulations while working as an independent contractor.

1. Maintained accurate records of outreach and referral performance for company reporting.

Overflow Life Services logoOS
Current

Digital Marketing Specialist

Feb 2023 - Present (3 years 8 months)

1. Write and edit SEO focused website content, reviewing copy for accuracy, clarity, and keyword fit before it goes live.

1. Audit site structure and on page elements to identify technical SEO issues.

1. Analyze Google Analytics and Meta Business Suite data and turn audience behavior into clear written recommendations.

1. Manage customer email databases and automated campaigns, using segmentati

Overflowlife services logoOS
Current

Digital Marketing Specialist

Jan 2023 - Present (3 years 9 months)

Designed and optimized the organization’s website to improve user experience, and search visibility through technical SEO and content optimization.
· Implemented SEO strategies to boost search rankings increase organic traffic through keyword optimization, back links and analytics tracking.
· Managed customer email databases and marketing automation, increasing open click through rates through tar

SP Data Digital logoSD

Telemarketing Specialist

Aug 2021 - May 2022 (9 months)

1. Supported a large scale account migration from Sprint to T-Mobile, verifying data accuracy and communicating changes clearly to customers.

1. Managed Salesforce pipelines with accurate data capture and consistent follow up across the sales cycle.

SP Data Digital logoSD

Telemarketing Sales Representative

Aug 2021 - May 2022 (9 months)

· Managed customer pipelines through CRM platforms, ensuring accurate data capture and client follow-up.
· Delivered targeted marketing campaigns to promote service packages, improving customer retention and engagement.
· Collected, processed and safeguarded sensitive client information in accordance with company policies.
· Improved overall satisfaction scores by identifying pain points implement

24-7 Intouch logoI

Customer Associate

Jul 2019 - Dec 2020 (1 year 5 months)

1. Supported multiple client accounts using Zendesk and Avaya, logging and escalating complex cases with clear handoff documentation.

SkipTheDishes logoSK

Customer Service Representative

Mar 2020 - Sep 2020 (6 months)

· Handled high volume customer inquiries, resolving delivery and order-related issues efficiently
· Collaborated with partner restaurants and drivers to streamline order fulfillment.
· Maintained accuracy in transaction processing and record keeping.
· Demonstrated problem solving and communication skills in fast paced service environments.

24-7 Intouch logoI

Customer Service Agent

Jul 2019 - Jul 2020 (1 year)

· Delivered product and service support across multiple communication channels
· Utilized CRM tools to log interactions and escalate complex cases for timely resolution.
· Increased satisfaction metrics by providing tailored solutions to client concerns.

Cloverdale Paint Inc. logoCI

Service Assistant

May 2018 - May 2019 (1 year)

1. Provided product consultations and account support for repeat customers.

Cloverdale Paint Inc. logoCI

Sales Associate

Apr 2018 - May 2019 (1 year 1 month)

· Supported retail operations, sales consultations, and customer account management.
· Managed inventory restocking and visual merchandising to drive sales performance.
· Maintained client relationships through follow-ups and personalized service.

LS

Food Service Worker

Lakeside catering services

Jun 2017 - Aug 2017 (2 months)

Worked as Food Service Worker at Lakeside catering services.

Education

Degrees, certifications, and relevant coursework

GC

Glenlawn collegiate

High School Diploma

UM

University of Manitoba

Bachelor of Science, Environmental Studies

HA

HubSpot Academy

Digital Marketing Certified

Oct 2026 · Expires Nov 2028

UM

University of Manitoba

Bachelor's degree, Environmental Studies

2019 - 2022

UM

University of Manitoba

Environmental Studies

2022 - 2022

TL

TRINITATE INTERNATIONAL SCHOOL LIMITED

High School Diploma

2016 - 2016

HA

HubSpot Academy

Inbound Certified

Oct 2026 · Expires Nov 2028

HA

HubSpot Academy

Inbound Sales Certified

Oct 2026 · Expires Nov 2028

HA

HubSpot Academy

Social Media Certified

Oct 2026 · Expires Nov 2028

Tech stack

Software and tools used professionally

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