Yusra Fawad

I’m a Marketing Manager, Lead Generation Specialist, and Copywriter with around 6 years of experience helping businesses grow through marketing, outreach, content, and sales.

Over the years, I’ve worked with marketing agencies, real estate businesses, and companies across different industries. I’ve managed marketing projects, built lead generation campaigns, worked with teams, handled client communication, and created copy for emails, ads, landing pages, social media, and sales campaigns.

My main focus is always on results. Through different outreach and lead generation campaigns, I’ve helped generate 300,000+ qualified leads, 3,900+ meetings, and more than $2M in client revenue. I’ve also worked with email campaigns that achieved 63–70% open rates and around 20% response rates.

As a copywriter, I focus on simple messaging that gets attention and encourages people to take action. As a marketer, I look at the bigger picture — who we are targeting, what they need, what message will work, and how we can turn that attention into real business.

I’m comfortable working independently, managing multiple projects, leading teams, and working directly with founders and clients. I’m also someone who learns quickly and enjoys picking up new tools, systems, and skills when the job requires it.

I’m looking for opportunities where I can take ownership, bring my experience to the table, and help a business grow.