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Yug SaxenaYS
Looking for a job

Yug Saxena

@yugsaxena

I drive consumer startup growth through user research, acquisition, analytics, and lifecycle marketing.

India
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What I'm looking for

I'm looking for broad ownership at an expansion-stage consumer or media startup, where I can use user research, analytics, and growth experimentation to build meaningful products and scalable systems.

I've driven growth at Seekho and Beatoven.ai, owning acquisition, user research, analytics, email marketing, and customer experience for consumer products reaching millions of users. At Seekho, I managed Instagram and Facebook acquisition categories that contributed 15% of total app orders and achieved a 4.6% Instagram ad success rate—twice the company median.

At Beatoven.ai, I operated across growth functions in a lean team, conducted 200+ user research sessions, helped launch three major features, built lifecycle campaigns across 150+ sends, and set up Mixpanel and Google Analytics infrastructure. I'm drawn to expansion-stage consumer and media teams where I can combine data, user conversations, and scalable systems to create meaningful growth.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Deshbandhu College, University of Delhi logoDD

Deshbandhu College, University of Delhi

Bachelor of Arts, Economics

2019 - 2022

Pursued a Bachelor of Arts (Hons.) in Economics, developing a strong foundation in economic theory and quantitative analysis.

FS

Father Agnel School

High School Diploma, Science with Economics

2017 - 2019

Completed high school with a focus on Science and Economics, building analytical and problem-solving skills.

Tech stack

Software and tools used professionally

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