xin tang

• Core Courses: News Interviewing and Writing, News Editing, Introduction to Communication, Media Ethics and Law, Advertising, New Media Communication, Visual Communication, Fundamentals of Data Processing

• Academic Performance: Ranked in the top 15% of the major

• Language & Certifications: Mandarin Proficiency Test, Grade 2 Level A

Proficient in Microsoft Word (long-document formatting, table of contents & comments, official document formatting), Excel (PivotTables, VLOOKUP, chart creation), and PowerPoint (presentation logic and visual layout design). Familiar with online collaboration tools including WPS, Tencent Docs and Shimo Docs. Able to independently finish submissions, statistical reports and presentation materials.

Media & Content Production Solid foundational skills in news reporting, writing, editing, topic planning and content review. Familiar with the full workflow of content production: topic brainstorming, interview and commissioning, drafting, editing and distribution. Understand basic metrics for communication performance evaluation (views, shares, engagement, follower growth, etc.).

New Media Operation / WeChat Official Accounts Skilled in WeChat Official Account backend operations, including article editing and typesetting (Xiumi / 135 Editor), menu configuration, scheduled posting, comment management and data review. Capable of building content columns from scratch and maintaining a consistent publishing schedule. Familiar with content styles and basic operation strategies of Xiaohongshu, Weibo, Douyin and Bilibili. Experienced in community management and event execution.

Traditional Culture Focus Sustained interest and knowledge reserve in traditional Chinese culture and Guofeng (Chinese-style) content. Well-versed in common topics such as ancient poetry, traditional festivals, etiquette, folk customs and intangible cultural heritage. Able to translate these themes into youth-friendly formats suitable for new media communication, including graphics, short video scripts and poster copywriting.

Design & Tools Proficient in Photoshop, Canva and Jianying (CapCut). Able to deliver basic poster design, image retouching and short video editing.