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Vivian Mitsiou

@vivianmitsiou

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Ecommerce & digital marketing leader driving measurable growth for online brands.

Greece

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What I'm looking for

I seek a role leading ecommerce and growth initiatives at an innovative company where I can drive measurable revenue, mentor teams, and align creative and technical strategy.

I am an ecommerce and digital marketing leader with a proven track record scaling brands from six to seven figures and once from seven to eight figures, focused on customer satisfaction and measurable outcomes.

I specialize in aligning creative and technical teams to optimize the full customer journey — from landing on-site to conversion — and have driven major SEO and conversion gains across multiple companies.

My approach combines holistic strategy, data-driven analysis, and hands-on execution: notable achievements include multimillion-euro revenue from SEO, triple-digit conversion improvements, and substantial organic traffic growth.

Experience

Work history, roles, and key accomplishments

eCommerce Manager

Molossos Wear

Feb 2022 - Oct 2024 (2 years 8 months)

Served as external eCommerce Manager (02/2022–10/2024), repositioned the brand, implemented CRO and SEO changes, and drove +378.8% revenue growth and +389% conversion uplift.

CRO SEO Analytics Product Photography Coordination Customer Segmentation

SEO Manager

Moraitis Metropack

Jan 2021 - Dec 2021 (11 months)

Led SEO strategy and execution in 2021, driving organic traffic growth and measurable increases in visibility and conversions.

SEO Technical SEO Keyword Research Google Analytics Content Strategy On Page Optimization Link Building

Marketing Assistant Manager

Nutrition Global Trading

Jan 2019 - Dec 2019 (11 months)

Supported marketing operations and campaign execution for Nutrition Global Trading, contributing to SEO-driven revenue growth and brand initiatives in 2019.

SEO Content Marketing Campaign Execution Analytics Email Marketing Copywriting

Education

Degrees, certifications, and relevant coursework

Athens University of Economics and Business

Bachelor of Science, Marketing and Communication

2012 - 2017

Bachelor of Science in Marketing and Communication with specialization in International Entrepreneurship and Innovation completed between 2012 and 2017.