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Nidhal AkiliNA
Open to opportunities

Nidhal Akili

@nidhalakili

I drive measurable growth through performance marketing, CRM automation, and analytics.

Tunisia
Message

What I'm looking for

I'm looking to lead performance, CRM, automation, and analytics initiatives that connect marketing and commercial operations, improve customer acquisition, and deliver measurable, scalable growth across international markets.

I've led digital strategy at Anchor Agency for 15+ brands across Europe and MENA, managing $100K+ in average monthly media spend and helping grow agency revenue by 40%. I improved e-commerce ROAS from 2.1x to 4.3x through segmentation, testing, and budget optimization.

Across Anchor Agency, Armatis, Swiss Post Solutions, Concentrix, and Teleperformance, I've connected marketing, sales operations, CRM, and analytics to improve acquisition and customer outcomes. I build teams, dashboards, AI-powered workflows, and HubSpot automation—cutting lead response time from 48 hours to 4 hours and supporting measurable commercial growth.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Tunis El Manar logoUM

University of Tunis El Manar

Bachelor of Science, Computer Science

2011 - 2014

Pursued a Bachelor of Science in Computer Science with a focus on web development, gaining technical skills in programming and web technologies.

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