Viktor Nagradić

Founded Ethos Collective and scaled its music-community platform from an early events group to a website featuring show reports, galleries, news, album reviews, and interviews. Led a team of 12 to edit all content, curate social media, run show logistics, and launched both a YouTube interview series and the bi-weekly Scene Incubator networking show.

Led marketing strategy and execution, building funnels and marketing automation to drive lead generation. Collaborated with external web development and performance marketing agencies, and as a board member evaluated marketing impact on the sales cycle and contributed to company growth decisions.

Organize sports and music events in Europe, coordinating travel and logistics for client engagements. Primarily supports Elmhurst College’s jazz academy, working with their band across multiple countries.

Provided digital marketing services including content management, brand strategy, identity development, and automated campaigns. Built landing pages to support lead generation and created newsletter campaigns while working with different marketing agencies and training programs.

Developed and executed multi-platform marketing strategies for a public adjusting company and training platform. Owned content creation, media management, budgeting, and advertisement optimization to improve campaign performance.

Owned marketing campaigns for a fully remote startup building browser-based 3D animation software. Led brand and go-to-market strategy, managed content and posting, and ran lead generation, partnerships, ads, and newsletter campaigns.

Led marketing as CMO for a web design and development agency, managing designers and performance managers to deliver online marketing solutions. Directed branding and strategy projects and supported client positioning in their respective markets.

Managed global client accounts for a digital marketing agency, translating client needs into actionable digital strategies. Coordinated team tasks and ran social media marketing, Google advertising, website changes, and monthly reporting.

Supported clients’ digital presence by developing strategies, tactics, and content aligned with their goals. Owned budgets and promotional activities and contributed to studio projects including audio production and scriptwriting.

Developed and executed digital strategies for multiple member companies across social media and Google accounts. Managed campaign execution and digital content for an international hosting group.

Promoted upcoming products and managed social media and website content for a software development company. Generated leads through cold calling and networking at conventions.

Conducted research on past U.S.–Serbia political and military cooperation for the Public Relations department. Wrote, shot, edited, and posted three videos on social media and web outlets and curated embassy website and social media content.

Earned a Bachelor's degree in Journalism & Communication Sciences at the Faculty of Philosophy in Niš.

Completed a high school program focused on Office Manager studies at Law & Business School in Niš.