Victory Martins

I am a results-driven Social Media and Digital Marketing Specialist with over four years of experience in developing and executing creative strategies that significantly boost brand visibility and customer engagement. My expertise lies in managing multi-platform campaigns, SEO, and crafting compelling content calendars aligned with organizational goals. I am certified in Google Ads Essential Training and proficient in Canva for graphic design and content creation. My analytical skills enable me to assess campaign performance using Google Analytics, optimizing ROI and driving impactful results.

In my current role as a Social Media Strategist at Trulink, I have successfully increased social media engagement and website traffic by 20% through strategic content planning and campaigns. I have developed on-brand content calendars and managed community interactions to foster a loyal online following. Previously, as a Digital Marketing & Project Manager at Ordained, I spearheaded the development of the company website and executed targeted email marketing campaigns, achieving a 20% increase in customer retention. My freelance experience as a Frontend Developer has further enhanced my technical skills, allowing me to deliver high-quality web solutions that increase user engagement.