Veera Laine

Managed a team of freelance and in-house writers across multiple websites, overseeing creation of commercial, informational, and blog content. Led Finnish multi-GEO content expansion and performed keyword research, competitor analysis, and ongoing performance monitoring.

Owned onsite and offsite SEO strategy across all products, ensuring execution within deadlines and budgets. Conducted audits and competitor/keyword research, created content strategy and briefs, and coordinated technical fixes with developers.

Supported organic growth through keyword research, competitor analysis, and content gap identification. Implemented on-page SEO optimizations, executed link-building/outreach campaigns, and performed technical and content audits.

Produced and proofed SEO-driven content, including metadata optimization and onsite updates. Managed execution of SEO tactical initiatives and handled data entry and content/network maintenance for multiple sites.

Handled customer calls, chats, and emails in Finnish and English, ensuring timely follow-up on complex issues. Managed player accounts across multiple brands and contributed translations/proofreading for marketing channels.

Provided case administration support by organizing timelines, documenting actions and updates, and maintaining case status in a case management database. Coordinated case progress with stakeholders and clients by preparing summons/subpoenas, drafting complaints, and supporting discovery and responses to opposing counsel.

Master of Administrative Sciences with coursework in criminal law and judicial procedure, criminal psychology, legal argumentation, and sociology of law. Completed the program in 2014.

Bachelor of Administrative Sciences with studies in criminal law and judicial procedure, civil law, and sociology. Included language and communication studies in Finnish, Swedish, and English.