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Vardaan AroraVA
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Vardaan Arora

@vardaanarora

I scale marketplace revenue through media buying, analytics, and AI automation.

India
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What I'm looking for

I'm looking to grow in performance marketing, media buying, e-commerce, and AI automation roles where I can use data, full-funnel strategy, and automation to scale revenue.

I own media strategy across E-commerce platforms for a 150+ SKU portfolio and $1M combined monthly ad budget. I drove a $250,000 uplift in Blinkit monthly revenue and launched Meta ads from scratch now delivery a roas of over 11

I've built full-funnel campaigns that sustained 11+ ROAS, scaled Zepto daily sales by 230%, and improved D2C attribution through Meta Pixel and Conversions API. I turn Power BI and Google Sheets analysis into media decisions while maintaining the Shopify storefront and coordinating platform delivery.

Previously, I built AI-powered outreach and order-management automations with n8n, Apify, Claude, OpenAI APIs, web scraping, and Google Sheets. I also build Shopify product experiences and RAG-enhanced AI tools.

Experience

Work history, roles, and key accomplishments

WF
Current

Marketing Executive

Wonderland Foods

Dec 2025 - Present (8 months)

Owns end-to-end media strategy and execution across Amazon, Meta, Blinkit, and Zepto, managing a combined monthly ad budget of ₹10Cr across a 150+ SKU portfolio. Drove a ₹2Cr uplift in Blinkit monthly revenue and launched the Meta channel from zero to ₹6.5L in monthly revenue at a sustained 11+ ROAS.

FR

Digital Marketing & AI Automation

Freelance

Sep 2024 - Nov 2025 (1 year 2 months)

Built an automated outreach bot for an export-focused brand to source international leads using n8n, Apify, web scrapers, Google Sheets, and Claude & OpenAI APIs. Designed a Shopify order-management workflow for a D2C brand that synced incoming orders to Google Sheets and auto-assigned fulfillment status.

Education

Degrees, certifications, and relevant coursework

GU

Garhwal University

Bachelor of Computer Applications, Computer Applications

2021 - 2024

Pursued a Bachelor of Computer Applications degree, gaining foundational knowledge in computer science and applications.

BN

Birla Vidya Niketan

Class XII, General Studies

Completed Class XII, completing secondary education.

Tech stack

Software and tools used professionally

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