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uvika uvika

@uvikauvika

I build psychology-backed brand campaigns, premium customer journeys, and data-informed wellness content.

India
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What I'm looking for

I'm looking to contribute psychology-informed marketing, client onboarding, and lifestyle campaigns where I can improve premium customer journeys, create effective content, and grow through hands-on strategy and cross-team work.

I've built digital content strategies at Aestheticks for hospitality, construction, and luxury brands, including YouBuild, Student Housing Mumbai, Architectural Exports, and Raju Ki Chai.

I led the social media branding and promotional rollout for Harmony 2.0 Harmony by the Sea, while using performance reporting, competitive analysis, and content repurposing to guide campaign decisions.

My behavioural and neuropsychology background also shapes my work in client experience: I managed onboarding for 50+ clinical cases, reduced documentation time by 30%, and create psychology-backed wellness content and infographics.

Experience

Work history, roles, and key accomplishments

LP
Current

Wellness Content Strategist

LinkedIn Professional Projects

Jan 2025 - Present (1 year 9 months)

Created 25+ behavioural health infographics and posts, growing audience engagement through psychology-backed wellness storytelling. Developed content strategies blending research insights with visual design.

Education

Degrees, certifications, and relevant coursework

Shoolini University logoSU

Shoolini University

Bachelor of Science, Behavioural and Neuropsychology

Grade: 8.69 CGPA

Activities and societies: Key Coursework: Behavioural Neuroscience, Research Methods, Statistics, Cognitive Psychology, Organisational Behaviour, Neuropsychology.

Pursuing a B.Sc in Behavioural and Neuropsychology, currently in Semester 8 with a CGPA of 8.69.

PS

Presentation Convent Senior Secondary School

High School Diploma, General Studies

Grade: 12th: 79%, 10th: 86%

Completed 12th standard with 79% and 10th standard with 86%.

LI

LVMH Institute

Certificate, Luxury Brand Management

Completed the LVMH Luxury Brand Management Certificate, specializing in Creation & Branding and Retail & Customer Experience.

Tech stack

Software and tools used professionally

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