Tracy Van Raes
@tracyvanraes
Marketing and community relations leader driving growth, partnerships, and impactful nonprofit programs.
What I'm looking for
I am a seasoned Marketing and Community Relations Manager with extensive experience in strategic planning, project management, and relationship building across corporate and nonprofit sectors.
I have led marketing strategy, social media, sponsorships, and community outreach that amplified brand visibility and drove growth for Total Restoration Services, and I previously managed end-to-end restoration projects ensuring quality, budget control, and strong industry partnerships.
As an elected Trustee for a public school district, I provided governance over a $93 million budget, led policy development, and chaired key committees while advocating for student well-being.
I actively lead and volunteer across multiple community organizations, managing large fundraising programs, coordinating volunteers, and building stakeholder networks to deliver measurable community impact.
Experience
Work history, roles, and key accomplishments
Chair, Starfish Pack Program
Rotary Club of Penticton
Jan 2018 - Present (8 years)
Leads child hunger initiatives, managing fundraising for a $120,000 annual budget and coordinating 20+ weekly volunteers to deliver food security programs and build regional stakeholder partnerships.
Trustee, Board of Education
School District 67
Jan 2018 - Present (8 years)
Elected trustee providing governance and stewardship for a $93M annual budget, led policy development and committees impacting 5,800 students and 1,000 staff while achieving low operational expenses and advocating for student well-being.
Manager of Marketing and Community Relations
Total Restoration Services
Jan 2015 - Present (11 years)
Developed and executed marketing and community relations strategies that amplified brand visibility, drove sales growth, and built provincial partnerships; managed sponsorships, social media, and a marketing assistant to increase local engagement and CSR impact.
Project Manager
Stutters Restoration
Jan 2009 - Dec 2014 (5 years 11 months)
Managed end-to-end restoration projects, overseeing scope, quality, and financials including estimating and invoicing to protect profit margins while coordinating staff, sub-trades, and insurance partners for timely delivery.
Progressed through customer-facing and financial support roles delivering high client satisfaction by managing transactions, advising on products, and resolving inquiries while building strong professional client relationships.
Education
Degrees, certifications, and relevant coursework
Summerland Secondary School
High School Diploma, General Education
Completed High School Diploma at Summerland Secondary School in 1995.
Okanagan University College
Partial Completion, General Arts
Completed partial coursework in General Arts at Okanagan University College in Kelowna, BC.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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