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Tracy Cahill

@tracycahill

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I drive marketing operations, audience growth and revenue through campaigns, CRM and digital delivery.

South Africa

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What I'm looking for

I'm looking to lead or support marketing operations, CRM, digital campaigns and audience growth work where I can improve workflows, coordinate stakeholders and deliver measurable commercial results.

I partner with organisations and agencies through Tracy Cahill Creative Communications & Strategy, managing marketing operations, CRM administration, website content, email marketing and digital campaigns that build visibility and customer engagement.

For Pieter Toerien Productions at Theatre on the Bay, I planned integrated campaigns for productions including The Phantom of the Opera, CATS, The Sound of Music and Disney's Beauty and the Beast. I delivered multimillion-rand revenue growth through strategic marketing, audience development and targeted campaigns.

Across theatre, communications and marketing roles, I coordinate complex projects, strengthen stakeholder relationships and improve workflows. I use AI tools, CRM systems and digital platforms to make campaign planning, content creation and day-to-day marketing operations more effective.

Experience

Work history, roles, and key accomplishments

Current

Communications, Marketing & Project Management Consultant

Current

Tracy Cahill Creative Communications & Strategy

Jan 2017 - Present (9 years 9 months)

Partner with organisations and agencies to manage marketing operations, CRM administration, website content, email marketing and digital campaigns. Manage multiple concurrent projects from briefing through delivery, ensuring they remain on schedule and aligned with client objectives.

Marketing Operations CRM Email Marketing Website Management Project Management AI Tools Wix Content Management Stakeholder Management

Marketing & Audience Development Manager

Pieter Toerien Productions @ Theatre on the Bay

Jan 2001 - Dec 2017 (16 years 11 months)

Planned and managed integrated marketing campaigns for local productions and international musicals, including The Phantom of the Opera, CATS, The Sound of Music and Disney's Beauty and the Beast. Coordinated multiple concurrent productions, managing timelines, creative assets, agencies, media partners, suppliers and internal stakeholders from planning through opening night.

Marketing Campaigns Audience Development Project Management Stakeholder Management Database Management Email Marketing Digital Marketing Content Management