Tobiloba Ayeni
@tobilobaayeni
Detail-oriented digital marketer with a healthcare background.
What I'm looking for
I am a detail-oriented and empathetic Digital Marketer with a unique background in nursing and customer relationship management. My experience positions me at the intersection of healthcare and technology, allowing me to develop customer-centric digital solutions that drive operational efficiency and execute omnichannel campaigns.
In my current role as a Social Media Manager at MEDrat, I have successfully developed and executed data-driven content strategies that increased brand visibility by over 60% on platforms like Instagram and LinkedIn. I am passionate about combining clinical insight with marketing strategies to deliver measurable business value, and I continuously strive to enhance customer experiences through real-time engagement and personalized communication.
With a strong foundation in healthcare, I have gained deep insights into patient behavior and needs, which I now apply in my digital marketing roles. My goal is to leverage this unique background to create digital experiences that are meaningful, efficient, and impactful, helping businesses better connect with people and solve real problems.
Experience
Work history, roles, and key accomplishments
Social Media Manager
MEDrat
Feb 2024 - Present (1 year 7 months)
Developed and executed data-driven content strategies that increased brand visibility by over 60% on Instagram and LinkedIn. Optimized posts and website content for SEO using targeted keywords, metadata, and hashtags—resulting in a 35% boost in organic reach.
Operations & Customer Relations Officer
KLI Marketing Company
Jan 2023 - Present (2 years 8 months)
Handled multichannel customer support and resolved client issues with a 97% satisfaction rating. Built structured customer feedback systems, enhancing client retention by 15%. Used Trello and Google Sheets to track communications and streamline workflows, boosting operational efficiency.
Clinical Nurse / Patient Relations
Osun State College of Nursing Sciences
Jan 2021 - Dec 2023 (2 years 11 months)
Delivered direct patient care and health education with empathy and professionalism. Maintained accurate clinical documentation and facilitated smooth interdisciplinary communication.
Education
Degrees, certifications, and relevant coursework
Osun State College of Nursing Sciences
Registered Nurse (RN) Certification, Nursing
2021 - 2024
Completed the Registered Nurse (RN) Certification program. Graduated in 2024, demonstrating proficiency in nursing practices and patient care.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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