Tijana Lee
@tijanalee
Globally minded strategist with expertise in intelligence analysis.
What I'm looking for
I am a strategic planning executive and intelligence analyst with over four years of experience at the intersection of diplomacy and market research. My expertise lies in comprehensive research evaluation, generating insights, and spotting trends that drive impactful strategies. I have a proven track record in intelligence analysis, which enables me to transform complex insights into actionable plans that resonate with diverse audiences.
Throughout my career, I have successfully led projects that foster cross-cultural dialogue and collaboration. My role at Luna/TBWA involved conducting market research to uncover insights into consumer behavior and industry trends, which enhanced strategic decision-making. I take pride in my ability to communicate effectively with stakeholders, ensuring transparency and engagement in all initiatives. My achievements include tripling agency organic growth and significantly increasing market share for key clients, showcasing my commitment to delivering measurable outcomes.
Experience
Work history, roles, and key accomplishments
Strategic Planning Executive
Luna/TBWA
Oct 2022 - Aug 2024 (1 year 10 months)
As a Strategic Planning Executive, I conducted market research to uncover insights into market dynamics and consumer behavior, enhancing strategic decision-making. I developed and executed strategic plans aligned with organizational goals, driving measurable outcomes and growth while engaging stakeholders effectively.
Junior Policy Analyst
CIRSD
Jan 2021 - May 2022 (1 year 4 months)
As a Junior Policy Analyst, I identified relevant themes and analyzed geopolitical issues for a journal on international relations. I crafted detailed profiles of potential contributors and executed high-profile events, enhancing the journal's credibility and driving positive media coverage.
Research Assistant and Event Coordinator
Public Diplomacy Lab
Jan 2021 - Jul 2021 (6 months)
In my role as a Research Assistant and Event Coordinator, I analyzed public diplomacy trends and coordinated high-impact conferences and cultural exchange events, enhancing cross-cultural understanding and engagement initiatives.
Education
Degrees, certifications, and relevant coursework
Faculty of Social Sciences, University of Wroclaw
Master of Arts, Global Communication
2020 - 2022
Studied Global Communication with a focus on Public Diplomacy, Media, and PR. Engaged in strategic content curation and geopolitical analysis, contributing to impactful publications.
Faculty of Political and Social Sciences, University of Bologna
Master of Arts, International Relations
2021 - 2022
Pursued a Master's degree in International Relations and Diplomatic Affairs, focusing on event management and strategic outreach to enhance journal credibility.
Public Diplomacy Lab, Wroclaw
Public Diplomacy
2021 - 2021
Worked as a Research Assistant and Event Coordinator, analyzing public diplomacy trends and facilitating cultural exchange events.
Faculty of Dramatic Arts, University of Arts in Belgrade
Bachelor of Arts, Culture and Media
2015 - 2020
Completed a Bachelor's degree in Arts with a specialization in Culture and Media, focusing on report writing and process optimization for cultural projects.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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