Thanh Nguyen

I’m an EMEA Marketing Automation Specialist who owns end-to-end newsletter execution—planning, deployment, performance tracking, and optimization for 50+ projects per year. I turn strategy into measurable results by driving lead generation with technical Vietnamese content, planning and launching new EMEA newsletter projects from concept to rollout, and using A/B testing and segmentation to improve performance.

Before Mouser Electronics, I built regional momentum as an EMEA Marketing Specialist at DHL Supply Chain, delivering EMEA marketing projects and handling LinkedIn post scheduling, social campaign analysis, and insights for senior managers. I’ve also supported internal communications (EMEA newsletters and CEO messages) and cross-functional campaign coordination through internships and early roles, from integrated planning to business development partnership work. I bring hands-on execution with Oracle Eloqua, Salesforce MQL workflows, and campaign management tools, while keeping projects moving through tight collaboration with suppliers, technical, digital marketing, and translation teams.