Looking for a job

Hanh Ha

@hanhha

Message

I optimize multi-market eCommerce and lead-generation campaigns to drive measurable growth.

Vietnam

Message

What I'm looking for

I'm looking to expand my cross-market campaign execution and advance my leadership capabilities while improving efficiency, scaling results, and driving measurable business growth.

I've managed Amazon paid campaigns for YES4ALL across Germany, the UK, France, Spain, and Mexico, building strategy, reporting frameworks, and data-driven planning models.

I reduced TACOS to 3.0% and ACOS to 8.7% while cutting ad spend by 7.6%, contributing to 17.9% YoY GMV growth and 16.9% growth in real sales.

At IDP Education Vietnam, I planned and optimized lead-generation campaigns using CPL, CPQL, CR, and QR analysis. I helped achieve 121% of the FY23 HW leads target, and in FY24 supported 60% growth in HW leads while lowering CPHW by 13.5%.

Previously at PMAX, I managed eCommerce and lead-generation performance, built dashboards, coordinated media partners, and coached a team of two. I also supported LG Cosmetics and Logitech campaigns across major Vietnamese marketplaces.

Experience

Work history, roles, and key accomplishments

Activation Specialist

Adcore

Jul 2025 - Oct 2026 (1 year 3 months)

Prepared ad copy and set up campaigns across platforms to ensure accurate and timely activation. Compiled and structured data for regular performance reporting and executed optimization tasks as directed.

Campaign Setup performance reporting Optimization Client Communication