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Tamara DabbasTD
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Tamara Dabbas

@tamaradabbas

Marketing and communications strategist advising public and private sector clients across the Middle East on growth and market strategy.

Jordan
Message

As a Freelance Consultant & Strategist, I design and implement product and business development strategies for public and private sector clients across Jordan, Saudi Arabia, Egypt, the UAE, and other markets. I also support government bodies and institutions with national-level strategy, stakeholder mapping, and high-level engagement pathways.

At OTO Global Inc., I developed and executed marketing strategies to boost brand recognition and market share in the MENA region. I led social media strategies, managed creative partners, and monitored KPIs and ROI.

At Jordan Design and Development Bureau (JODDB), I spearheaded a rebrand that boosted international visibility and secured defense partnerships. Earlier, at King Abdullah II Design and Development Bureau (KADDB), I developed corporate communications and supported defense-industry partnerships and business development.

Experience

Work history, roles, and key accomplishments

TS

Head of Strategic Marketing and Communications

Tuwaiq Strategic Solutions

May 2021 - Sep 2022 (1 year 4 months)

Delivered strategic marketing, branding, PR, and communications plans. Directed marketing and branding strategies, enhancing client positioning in defense, technology, and government sectors.

SC

Marketing, Media and Events Executive

Special Operations Forces Exhibition and Conference

Jun 2018 - Mar 2019 (9 months)

Directed marketing and communications for SOFEX, attracting key international defense players. Coordinated multi-channel campaigns across digital, social, and traditional media.

KB

Chairman’s Office Manager and Business Development Specialist

King Abdullah II Design and Development Bureau

May 2016 - Jun 2018 (2 years 1 month)

Served as a strategic advisor to the Chairman, developing business strategies and identifying global defense partnerships. Led business development, expanding KADDB’s international reach.

FS

Editor and Senior Account Director

Front Row Publishing and Media Services

Oct 2014 - May 2016 (1 year 7 months)

Managed client marketing and advertising campaigns. Liaised with clients at a senior level and generated reports.

TC

Project Manager

The Office – Creative Community

Mar 2014 - Mar 2015 (1 year)

Managed project objectives and represented client interests. Provided independent advice and monitored project progress.

Education

Degrees, certifications, and relevant coursework

Harvard Business School logoHS

Harvard Business School

Sustainable Business Strategy, Business Strategy

2018 - 2018

Completed the Sustainable Business Strategy course at Harvard Business School in 2018.

Harvard Business School logoHS

Harvard Business School

Negotiation Mastery, Negotiation

2018 - 2018

Completed the Negotiation Mastery course at Harvard Business School in 2018.

HS

Harvard Business Solutions

The Art of Drafting Official Letters and Correspondence, Business Communication

2017 - 2017

Completed the Art of Drafting Official Letters and Correspondence course at Harvard Business Solutions in 2017.

Harvard Business School logoHS

Harvard Business School

Strategy Execution, Strategy

2017 - 2017

Completed the Strategy Execution course at Harvard Business School in 2017.

Harvard Business School logoHS

Harvard Business School

Organizational Leadership, Leadership

2016 - 2016

Completed the Organizational Leadership course at Harvard Business School in 2016.

Harvard Business School logoHS

Harvard Business School

Management Essentials, Management

2016 - 2016

Completed the Management Essentials course at Harvard Business School in 2016.

Harvard Business School logoHS

Harvard Business School

Business Analytics, Business Analytics

2015 - 2015

Completed the Business Analytics course at Harvard Business School in 2015.

Harvard Business School logoHS

Harvard Business School

Digital Marketing Strategy, Digital Marketing

2015 - 2015

Completed the Digital Marketing Strategy course at Harvard Business School in 2015.

Wharton logoWH

Wharton

Marketing Analytics, Marketing Analytics

2014 - 2014

Completed the Marketing Analytics course at Wharton in 2014.

University of Southern California logoUC

University of Southern California

Project Management, Project Management

2011 - 2011

Completed the Project Management course at the University of Southern California in 2011.

Tech stack

Software and tools used professionally

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