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Tamal Malik

@tamalmalik

Digital marketing and PPC specialist who advised SMBs on Google Ads optimization and campaign performance at WNS Global Services.

India
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At WNS GLOBAL SERVICES, I worked with SMB clients to improve the efficiency and effectiveness of their Google Ads campaigns through data-driven optimization. I analyzed performance metrics and shared actionable insights and recommendations.

During performance review calls, I identified client needs and provided consultative upselling. I also worked with cross-functional technical teams to ensure websites tracked relevant conversions aligned with advertisers’ marketing objectives.

At COGNIZANT TECHNOLOGY SOLUTIONS LTD, I contributed to Google Business Profile operations and supported Google Pay India Consumers. I provided customer service through calls and live chat, addressing inquiries and helping resolve issues.

At TATA CONSULTANCY SERVICES, I supported customers of a UK energy company with gas and electricity accounts. I handled customer queries across calls, live chat, and email, and worked on complaint cases, including Ombudsman Energy Services cases and deadlock letters.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Skillshop logoSK

Skillshop

Google Ads Search Certification, Digital Marketing

Google Ads Search Certification from Skillshop, completed in 2026.

TA

The Heritage Academy

Bachelor of Business Administration, Business Administration

Bachelor of Business Administration degree from The Heritage Academy, completed in July 2020.

CS

Calcutta Public School

Higher Secondary School (XII), General Studies

Higher Secondary School (XII) from Calcutta Public School, completed in May 2017.

CS

Calcutta Public School

Secondary School (X), General Studies

Secondary School (X) from Calcutta Public School, completed in May 2015.

Google logoGO

Google

Foundations of Digital Marketing and E-commerce, Digital Marketing

Foundations of Digital Marketing and E-commerce certification from Google.

Skillshop logoSK

Skillshop

Google Ads Measurement Certification, Digital Marketing

Google Ads Measurement Certification from Skillshop.

GO

Google

Attract and Engage Customers with Digital Marketing, Digital Marketing

Attract and Engage Customers with Digital Marketing certification from Google.

Coursera logoCO

Coursera

AI-Powered Modern Marketing, Marketing

AI-Powered Modern Marketing certification from Coursera.

Tech stack

Software and tools used professionally

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