Open to opportunities

Swetha Nathan

@swethanathan

Message

I deliver CRM, MarTech, automation, and analytics solutions that improve business outcomes.

India

Message

What I'm looking for

I'm looking to lead CRM, MarTech, automation, and analytics delivery where I can translate business needs into scalable technical solutions, improve Agile execution, and create measurable outcomes for stakeholders.

At Infosys, I deliver CRM, MarTech, and reporting solutions from requirements through UAT sign-off, producing BRDs, functional specifications, and Statements of Work that align technical delivery with business goals.

I've designed AWS automation pipelines using S3, Glue, and Lambda to save 20+ manual hours weekly, and built Power BI dashboards that improved marketing reporting efficiency by 80%. Previously at HealthPlix, I supported medical CRM adoption, sales-funnel analysis, B2B engagement, and GTM campaigns through segmentation, targeting, and performance reporting.

Experience

Work history, roles, and key accomplishments

Current

Technology Analyst

Current

Infosys

Dec 2021 - Present (4 years 8 months)

Gathered and documented business requirements for CRM-driven marketing solutions, producing BRDs and functional specifications.
• Partnered with cross-functional stakeholders
• Designed AWS-based pipelines (S3, Glue, Lambda), reducing manual effort by 20+ hours/week.
• Delivered CRM-driven analytics dashboards in Power BI, improving reporting efficiency by 80% for
marketing leadership.