Susana Aceves
@susanaaceves
Results-oriented marketing communications professional with expertise in public relations.
What I'm looking for
As a results-oriented marketing communications professional, I have a proven track record in public relations and marketing. My experience includes crafting compelling press releases, executing targeted email campaigns, and managing event coordination. I excel in building strong relationships with media outlets and enhancing brand visibility through innovative communication strategies.
During my tenure at Retrograde PR Agency in London, I successfully developed and distributed targeted press releases, resulting in a 45% increase in media coverage for our clients. I also established relationships with numerous media outlets and influencers, securing significant media placements that reached millions. My role as Client Relations Lead at Burberry in Las Vegas further honed my skills, where I boosted social media engagement by 20% and increased client retention rates by 50% through personalized engagement strategies.
I am currently seeking a public relations role where I can leverage my skills and international experience to deliver impactful campaigns and positive media coverage.
Experience
Work history, roles, and key accomplishments
Event Marketing & PR
In Real Life (Dating Event)
Apr 2024 - Dec 2024 (8 months)
Executed high-impact brand activations and managed logistics for events, driving a 25% increase in brand awareness and a 45% boost in event attendance. Collaborated on a Valentine's Day event to enhance brand visibility.
PR Coordinator
Retrograde PR Agency
Jan 2024 - Dec 2024 (11 months)
Developed and distributed targeted press releases and executed an email outreach campaign, resulting in a 45% increase in media coverage for clients. Established relationships with media outlets and secured placements in major publications, reaching millions of readers.
Client Relations Lead
Burberry
Jul 2019 - Oct 2021 (2 years 3 months)
Boosted social media engagement by 20% and increased client retention rates by 50% through personalized engagement strategies. Acted as the primary liaison for VIP clients, enhancing brand loyalty and satisfaction.
Education
Degrees, certifications, and relevant coursework
Susana hasn't added their education
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