Open to opportunities

Lauren Godek

@laurengodek

Public relations specialist crafting media narratives and integrated campaigns to drive coverage, launches, and measurable results for clients.

United States

Message

What I'm looking for

I’m looking for a PR role where I can own media relations and integrated campaigns end-to-end—building narratives, managing launches and events, and using analytics to prove impact, while continuing to mentor teammates and collaborate closely with client teams.

I’m a forward-thinking public relations professional with more than four years of experience specializing in media relations, integrated campaign strategy, and content development. I lead day-to-day client programs, build thoughtful media narratives, and drive strong results through proactive media engagements for accounts including Meta, Cricut, Amazon, Palo Alto Networks, eBay, HubSpot, and Informatica.

At Hotwire Global, I manage communications materials such as press releases, media lists, pitches, and event and award submissions, while overseeing PR workstreams, event logistics, and executive media engagements. I also monitor industry and competitive news, align client narratives to secure coverage, and pull analytics to create performance reports—while supporting junior team development across multiple workstreams.

Experience

Work history, roles, and key accomplishments

Marketing Intern

Ackermann Marketing & PR

Aug 2020 - Aug 2021 (1 year)

Conducted market research and pulled insights to support client planning. Assisted with content creation, editing, and managing social media channels, while monitoring media coverage and industry trends to inform team recommendations.

Market Research Media Monitoring Social Media Management Content Creation Content Editing

Marketing Intern

Autism Breakthrough of Knoxville

Aug 2019 - Aug 2020 (1 year)

Managed Instagram, Facebook, and Twitter accounts and created content to grow engagement. Supported nonprofit event planning with content and basic design needs and helped draft press materials to assist with media outreach.

Social Media Management Instagram Facebook Twitter Content Creation