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Steve Ponsford

@steveponsford

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Highly self-motivated product designer with 10+ yrs of experience

United Kingdom

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What I'm looking for

Looking for a design role with mentorship opportunities in the fintech industry where I can bring my passion, creativity, and experience to the table.

As a seasoned product designer with over 10 years of experience, I have a proven track record of improving and scaling B2B, B2C, and SAAS companies across multiple industries. My expertise lies in simplifying complex applications with solid visual/interaction designs and an interest in analytics and business analysis. I am deeply passionate about uncovering and solving the right product problems that have real-world impacts on people's lives and can healthily grow a profitable business.

Throughout my career, I have worked with various companies, including Shell, SkyBet, Memrise, and Cheil UK, where I have led design teams, conducted user research, and developed innovative solutions to complex problems. My expertise in UX/UI design, research, analytics, and user testing has enabled me to drive business growth and improve customer experiences.

I am now looking for a design role with mentorship opportunities in the fintech industry, where I can bring my passion, creativity, and experience to the table. I am committed to cultivating a culture of collaboration and growth, and I believe that my skills and expertise make me an ideal candidate for a senior IC role in a Principal, Staff, or Lead capacity.

Experience

Work history, roles, and key accomplishments

Senior Product Designer

Shell

Jan 2023 - May 2024 (1 year 4 months)

Led research and ideation for Shell's flagship application in Geneva, enhancing cargo tracking processes. Collaborated with stakeholders to manage UX improvements and conducted user sessions to explore solutions, achieving harmonization of key applications.

UX Design User Research Prototyping Interaction Design Stakeholder Management Design Systems User Testing Figma Agile Methodologies

Senior Product Designer

SkyBet

Oct 2022 - Oct 2022 (0 months)

Led the 'Affordability Challenge' to implement measures for flagging irregular betting patterns. Revamped user journey by introducing photo capture and document upload features for a seamless proof of funds submission experience.

User Journeys User Testing Stakeholder Engagement Prototyping Figma Agile Methodologies App Development Interaction Design

Senior Product Designer

Memrise

Oct 2021 - Oct 2021 (0 months)

Designed the latest BETA app release focusing on the changing needs of the market and user consumption of information in a non-linear form.

UX Design App Design User Research Prototyping Figma User Testing Interaction Design Visual Design Agile Methodologies

Senior Product Designer

Cheil UK

Oct 2021 - Oct 2021 (0 months)

Redesigned the Samsung.co.uk TV product description page to enhance user experience and engagement.

UX Design Visual Design User Research Prototyping Figma Interaction Design User Testing Agile Methodologies

Senior Product Designer

LineTen

Feb 2021 - Sep 2021 (7 months)

Worked on rebranding and redesigning legacy applications, achieving a 500% improvement in setup times for new customers through a new costing service application.

UX Design Prototyping User Testing Interaction Design Figma Agile Methodologies Data Visualization

Senior Product Designer

Mar 2020 - Mar 2020 (0 months)

Led the redesign of BT Broadband home and child pages, focusing on improving conversion rates through user-centered design.

UX Design User Research Prototyping Figma Interaction Design User Testing Stakeholder Engagement Agile Methodologies

Senior Product Designer

Mar 2019 - Feb 2020 (11 months)

Redesigned the mobile sales journey to align with OFCOM recommendations, enhancing transparency and user experience.

UX Design User Journey Mapping Prototyping User Testing Figma Interaction Design Agile Methodologies

Senior Product Designer

Equal Experts

Jan 2019 - Mar 2019 (2 months)

Led product design for the States of Guernsey, creating an online journey for Change of Employer and developing a high-fidelity prototype for usability testing.