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Stephanie Eastlake

@stephanieeastlake

Senior Graphic Designer at ROYD Tool Group & SMARTTool Group Global; rebranded SMART across 250+ products for international markets.

United Kingdom
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At ROYD Tool Group & SMARTTool Group Global, I rebranded SMART for a global audience, redesigning its logo, stationery, POS, digital assets and packaging for more than 250 products distributed across the UK, Europe, Australia and New Zealand.

I also created the visual identity for new brands, including Grettz Precision, and developed packaging, catalogues, literature, digital assets and event materials across multiple brands. I worked with teams across Europe and Australasia and took briefs directly from company directors.

At Click4Assistance, I refreshed the corporate identity and designed the company website, landing pages and digital campaigns. I now provide branding, campaign and communication design as a freelance designer, managing client projects from briefing through final delivery.

Experience

Work history, roles, and key accomplishments

RG

Senior Graphic Designer

ROYD Tool Group & SMARTTool Group Global

Jan 2021 - Apr 2026 (5 years 3 months)

Senior designer and brand guardian responsible for creative development of packaging, catalogues, literature, digital assets, event materials and social content across multiple global brands. Led rebranding of SMART for a global audience and created visual identities for new brands.

MA

Graphic Designer

Mansfields

Sep 2001 - Nov 2017 (16 years 2 months)

Worked within a creative agency delivering branding, print, experiential event design and digital solutions for major clients including Ford, Jaguar, McDonald’s, Transport for London, GM Cricket and Unicorn Darts. Designed and produced print-ready artwork for exhibition graphics, press launches and large-scale experiential events.

Education

Degrees, certifications, and relevant coursework

HC

HND Design (Communications)

HND, Design (Communications)

Grade: Merit

Completed a Higher National Diploma in Design (Communications) with Merit.

BC

BTEC Design (Communications)

BTEC, Design (Communications)

Grade: Merit

Completed a BTEC in Design (Communications) with Merit.

AD

AS Art & Design

AS Level, Art & Design

Grade: B

Completed AS level in Art & Design with Grade B.

GC

GCSEs

GCSE, General

Grade: A to B

Completed 8 GCSEs with grades A to B.

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