Kachia Rafferty

Designed packaging for in-house and licensed products, including 88Vape and JCB. Developed creative assets for B2B and B2C campaigns, encompassing social media, brochures, and motion graphics.

Provided brand guidelines and designed weekly emails, newsletters, and website content for the company and its sub-brands. Managed multiple design tasks under tight deadlines.

Created style guides for stationery and pocket money lines, including 3D mock-ups through to print. Developed bespoke lines for major customers like B&M and Poundland.

Conceptualized and designed packaging for major brands including ASDA, MyProtein, and Illamasqua. Directed photo shoots and presented design concepts to stakeholders, ensuring high-quality output across various brands.

Designed the logo and cosmetic bottle and sticker packaging for a cosmetics brand. Ensured the visual elements aligned with the brand's aesthetic.

Designed innovative packaging and product lines from licensed style guides for licensors like Zuru, Mattel, and MGA. Managed a small design team and collaborated with sales and production to ensure successful designs.

Created bespoke non-licensed designs for stationery and other products from concept to completion. Developed branding, physical and 3D digital mock-ups, and contributed to website design and UI/UX.

Provided brand guidelines and production design for websites and corporate communications, including logos and brochures. Designed emails and email signatures, and contributed to website UI/UX development.

Created designs for vans and other vehicles, ensuring consistency with the company's brand guidelines. Applied brand identity across various physical assets.

Created graphics for company merchandise, emails, signage, and social media. Oversaw website updates to enhance user experience and developed brand identity.

Assisted in setting up the Design & Marketing Department, implementing design processes. Created graphics for company merchandise, emails, and social media, establishing a strong online presence.

Created artwork briefs and design features to guide the production team. Performed quality checks on content and data to ensure accuracy, consistency, and adherence to grammatical standards.

Delivered graphic artwork aligned with brand positioning and created packaging templates for new product lines. Managed marketing material production, collaborating with photographers and the design team.

Created the brand identity and packaging range for an organic food company, including soft drinks and water. Developed a cohesive visual system for their product lines.

Activities and societies: Principles of Graphic Design; Illustration Communication; Contemporary issues and trends in Design; managing and communicating personal style; Live team projects

Studied Visual Arts and Design with a specialization in Illustration. Focused on principles of graphic design, communication, contemporary issues, and trends in design. Engaged in live team projects to apply learned concepts.

Grade: Distinction

Activities and societies: Life Drawing; Media Experimentation; Information & Interpretation; Researching; Recording and Responding; Final Major Project

Completed a National Diploma in Fine Art & Craft, achieving a Distinction. Modules included media experimentation, information & interpretation, research, recording and responding, and a final major project. Developed skills in life drawing and various crafts.