At HP Printing and Computing India Pvt. Ltd., I manage pricing tools for the Personal Systems category and work with market leads on pricing and margins. I also guide feature analytics using machine learning and support pricing decisions and executive reviews across 47 countries.
In HP’s Personal Systems Pricing Centre of Excellence, I established standardized, analytics-driven pricing and helped develop and deploy the PFV Lite Tool with nine countries. Earlier, I built the WAPP Lite Tool from scratch and helped develop the Weighted Average Price Point concept and methodology.
In HP’s Global Analytics Team, I helped plan product mixes and identify market gaps, and set up the Business PC Solutions Engagement Team. The heat maps I worked on continued to serve worldwide teams, and HP’s Vice President for WW Strategy said they played a significant role in HP’s turnaround.
Earlier, at ANZ Support Services India Pvt. Ltd., I transitioned collective provisioning reports for 38 countries and received a Kaizen Award for implemented ideas. My experience also includes campaign analytics at Fidelity Business Services India Ltd. and retail market research for Frito-Lay, PEPSICO, North America, at Symphony Marketing Solutions Pvt. Ltd.

