Sonali AroraSA
Open to opportunities

Sonali Arora

@sonaliarora

Self-driven content creator and storyteller with 7 years experience.

India

What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can lead impactful campaigns and collaborate with diverse teams.

As a passionate content creator and storyteller with 7 years of experience, I have honed my skills in PR and marketing, working with renowned brands like Apple and Penguin Random House. My journey has been marked by innovative campaigns that resonate with audiences and drive brand growth. I pride myself on my ability to understand the unique needs of each brand and devise strategies that are not only creative but also effective.

At Apple, I curated the first-ever #ShotoniPhone live podcast experience, showcasing the iPhone's audio capabilities through a collaboration with Gen Z creators. This initiative was a testament to my ability to blend creativity with strategic thinking. My work at Penguin Random House involved leading campaigns that significantly boosted sales and engaged readers in unique ways, such as the #UberReads initiative that promoted reading on the go.

Throughout my career, I have been recognized for my contributions, receiving multiple awards for my marketing campaigns. I thrive in dynamic environments where I can leverage my creativity and problem-solving skills to make a meaningful impact. I am excited to continue my journey in the world of content creation and marketing, driving results that matter.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

XC

Xavier's Institute of Communications

Post-graduate Diploma, Public Relations and Corporate Communications

Completed a Post-graduate Diploma in Public Relations and Corporate Communications. Gained expertise in strategic communication and corporate messaging.

University of Delhi logoUD

University of Delhi

Bachelor of Multi-Media and Mass Communication, Multi-Media and Mass Communication

Obtained a Bachelor's degree in Multi-Media and Mass Communication. Developed a strong foundation in media studies and communication principles.

Tech stack

Software and tools used professionally

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Sonali Arora - PR & Marketing for iPhone - Apple India | Himalayas