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Soad Abdelaziz

@soadabdelaziz

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B2B marketing professional at Orange Egypt who helped double segment revenue and grow the active customer base by 35%.

Egypt

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What I'm looking for

I'm open to on-site roles in Cairo and remote roles.

At Orange Egypt, I led marketing strategy and commercial growth for SME & SOHO, owning acquisition, retention, and offers for 62% of the account base. I designed customer propositions, tariffs, and tailored B2B offers that increased acquisition by 16% and ARPU by 11% year over year.

I contributed to doubling segment revenue and expanding the active customer base by 35% over two years through proposition optimization and customer growth initiatives. Earlier, as a Digital Marketing Intern at Ghabbour Auto, I monitored campaign results and supported social media activity for a newly launched car model.

Experience

Work history, roles, and key accomplishments

Enterprise Marketing Supervisor

Orange Egypt

Aug 2020 - Dec 2025 (5 years 4 months)

Led marketing strategy and commercial growth for SME & SOHO segments, owning acquisition, retention, and offers for 62% of the account base. Drove revenue growth, gross adds, loyalty, and churn reduction through integrated marketing plans and tailored B2B propositions.

Digital Marketing Intern

Ghabbour Auto

Jul 2019 - Sep 2019 (2 months)

Monitored and reported digital campaign results for a newly launched car model, boosting brand awareness and driving ad traffic to generate leads. Planned and monitored social media platforms to increase awareness and sales.

Digital Marketing Campaign Management Reporting Lead Generation Social Media Marketing