Open to opportunities

Sneha Mitra

@snehamitra

Content Development Manager and Content Strategist with 10+ years shaping corporate communications through multimedia storytelling and data-driven campaigns.

India

Message

What I'm looking for

I’m targeting challenging assignments in Corporate Communications and as a Content Strategist—either in a team leadership capacity or as an individual contributor—within a reputed organization that values impactful, measurable storytelling.

I’m a goal-oriented content leader with over 10 years of expertise in content strategy and multimedia production, focused on corporate strategic brand communications across media, consulting, and educational non-profits.

Currently, I work as a Creative/Content Development Manager at Plan International, coordinating extensive content initiatives that align with organizational goals and stakeholder needs. I drive multi-platform content strategy—end-to-end planning, creation, and distribution across digital, print, video, and audio—to strengthen brand visibility, engagement, and audience loyalty.

I’ve led cross-functional corporate communication campaigns that combine stakeholder engagement with data-driven storytelling—using analytics, audience insights, and ROI metrics to create measurable, ethical messaging. I also establish content standards and editorial guidelines, localize and innovate with formats like voice-based news briefs, and manage production resources, budgets, timelines, and agency/government stakeholder workflows.

Experience

Work history, roles, and key accomplishments

Current

Creative/Content Manager

Current

Plan International

Apr 2026 - Present (2 months)

Conceptualize and implement NACO SBCC multimedia campaigns, managing end-to-end creative production across agencies, government stakeholders, and regional translations. Produce high-quality 360-degree social creatives for X, Instagram, Facebook, and YouTube to support programmatic objectives.

Content Strategy SBCC Campaign Development Stakeholder Management Localization Cross functional Coordination

Content Strategist

Oct 2021 - Jan 2026 (4 years 3 months)

Designed and executed integrated content strategies across web, social media, print, and internal platforms to improve audience engagement and brand consistency. Managed content calendars and directed production of digital and print assets, optimizing copy and streamlining approvals to reduce cycle times.

Content Strategy Editorial Planning Social Media Content Copy Editing

Senior Video Content Producer

The Times of India

Jul 2018 - Sep 2021 (3 years 2 months)

Created, edited, and delivered high-volume video content across news, entertainment, and lifestyle, driving sustained monthly viewership growth. Led end-to-end video production, supervised a multi-editor video desk, reduced turnaround times, and launched 4 original video franchises with year-on-year audience engagement increases.

Video Production Video Editing Scripting Alexa Voice First Formats Budget Management

Production Associate

Sesame Workshop India

Sep 2015 - Jul 2018 (2 years 10 months)

Produced nationwide educational radio programming and digital video initiatives in collaboration with the MetLife Foundation, supporting diverse learner audiences across India. Coordinated multilingual dubbing for seven languages, managed vendor partnerships, and implemented a centralized content asset management system to reduce redundancy and improve operational efficiency.

Radio Programming Vendor Management Content Asset Management Campaign Execution

Production Intern

Sesame Workshop India

Jul 2015 - Sep 2015 (2 months)

Implemented data-driven content repurposing strategies to maximize reuse, improve cost efficiency, and increase post-publish value. Adapted print and digital content into video and other formats for cross-platform engagement while supporting budget and timeline adherence.

Content Repurposing Content Strategy Video Adaptation Budget And Timeline Adherence Quality Review