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SN@shunnakayama
Results-driven Digital Marketing/Product Marketing/Project Management -ex TikTok Japan(Bytedance)
Finland6+ years in Digital Marketing & Project Management, with proven achievements in Product Marketing at Bytedance (TikTok) and CyberAgent, Japan’s top digital advertising agency.
Launched Japan’s first TikTok Lead Ads & Search Lift case studies, achieved a 200% increase in CVR and a 70% reduction in CPA. Recognized as a high performer on TikTok's recruitment page.
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Work history, roles, and key accomplishments
Bytedance KK
Dec 2021 - Present (3 years 11 months)
As a Product Marketing Manager at Bytedance, I led Go-To-Market strategies for TikTok products, achieving significant revenue growth and improving campaign performance. I collaborated with international teams to align strategies and developed best practices for TikTok Ads.
Bytedance KK
Dec 2021 - Apr 2023 (1 year 4 months)
In my role as a Client Solutions Manager, I consulted on TikTok ads operations, leading strategic planning and project management to enhance revenue for focused agencies. I developed case studies and best practices that significantly improved client satisfaction.
CyberAgent, Inc.
Apr 2020 - Dec 2021 (1 year 8 months)
As Chief Consultant at CyberAgent, I managed projects to increase revenue, consistently exceeding targets through enhanced collaboration. I utilized data analysis to improve advertising operations and achieved significant revenue growth.
CyberAgent, Inc.
Jan 2019 - Mar 2020 (1 year 2 months)
In my role as a Consultant, I focused on both performance and branding advertisements, improving operations through data analysis and achieving high revenue targets. I was recognized multiple times for my contributions to the team.
Mynavi Corporation
May 2017 - Jun 2018 (1 year 1 month)
As a Media Sales professional, I contributed to the recruitment success of over 20 companies annually by providing media-based solutions and consulting on recruitment issues.
Degrees, certifications, and relevant coursework
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