Open to opportunities

Shreya Saykhedkar

@shreyasaykhedkar

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Luxury marketing and communications professional driving brand campaigns and retail impact.

India

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What I'm looking for

I’m looking for a luxury brand marketing role where I can lead campaign planning, KPI reporting, and retail/activation execution—translating insights into compelling messaging while continuing to grow my international marketing and communications impact.

I’m a marketing and communications professional with international experience across luxury fashion, beauty, and lifestyle in Paris. I bring a hands-on approach to brand strategy and campaign execution—supporting seasonal launches, tradeshow-style activations, and premium in-store storytelling through strong content, messaging, and stakeholder coordination.

In my roles as Operational/Trade Marketing Assistant and Commercial Assistant, I’ve owned KPI tracking and reporting to guide seasonal planning, built actionable dashboards for commercial performance, and managed end-to-end promotional gift campaigns. I also led cross-team work like redesigning Visual Merchandising Guidelines and aligning bilingual editorial content with seasonal commercial objectives, and I currently strengthen social media and brand communication strategy for fashion, F&B, fitness, and home décor clients.

Experience

Work history, roles, and key accomplishments

Current

Freelance Social Media Manager

Current

Digital Radical

Mar 2026 - Present (3 months)

Contributed to social media and brand communication strategy for client accounts across fashion, F&B, fitness, and home décor, shaping content plans and campaign priorities. Managed content planning and execution across social channels to improve brand visibility and streamline digital content workflows.

Social Media Strategy Brand Communications Content Planning

Operational Marketing Assistant

Vilebrequin

Sep 2025 - Dec 2025 (3 months)

Led the end-to-end redesign of Visual Merchandising Guidelines, coordinating with VM, Creative, and retail teams to standardize in-store brand presentation across boutiques. Conducted in-store performance surveys for fragrance and music programming and translated feedback into actionable supplier briefs.

Visual Merchandising Retail Operations Cross functional Coordination Supplier Brief Writing

Trade Marketing Assistant

Aubade

Sep 2024 - Mar 2025 (6 months)

Tracked campaign KPIs and commercial performance across client acquisition, engagement, and sell-through metrics, informing seasonal planning through dashboard reporting. Led end-to-end development of promotional gift campaigns, including ideation, supplier coordination, budget tracking, and delivery management.

Trade Marketing KPI Analysis Performance Tracking Dashboards Campaign Management Supplier Coordination Budget Management

Commercial Assistant

Cosfibel Luxury Packaging

Apr 2023 - Sep 2023 (5 months)

Supported luxury promotional campaigns for L'Oréal Luxe by contributing to client presentations, product validation, and stakeholder reporting across multiple project cycles. Built a live project management timeline from scratch to enable real-time visibility and structured cross-team collaboration across campaign milestones.

Client Presentations Product Validation Project Timelines Team Collaboration