Shraddha Tendulkar
@shraddhatendulkar
I build high-growth digital campaigns for entertainment, brands, and live events.
What I'm looking for
I've delivered digital marketing campaigns for Grae Matta Foundation, Dome Entertainment, Saregama, Dentsu, Lakme Fashion Week, and ZEE Arth. My work has driven 10 million organic reach, 500% follower growth, and more than £1 million in revenue from D2C product launches.
I combine paid media, SEO, influencer partnerships, content strategy, community management, and performance reporting to turn cultural trends into measurable commercial results. I've also managed influencer partnerships worth over £100,000, led cross-functional content teams, and built marketing strategies for entertainment, music, consumer, and live-event brands.
Experience
Work history, roles, and key accomplishments
Marketing Manager
Grae Matta Foundation
Dec 2024 - Present (1 year 8 months)
Formulated brand communication and content strategy, leading rebranding efforts to ensure consistency across all channels, resulting in a 35% increase in brand visibility. Optimised website content to improve SEO rankings by 40%, driving a 60% increase in organic traffic.
Market Research Analyst
Advantage - Sports and Entertainment Agency
Apr 2024 - Jun 2024 (2 months)
Analysed 100+ multi-million dollar companies using public data to evaluate their probability of investing in sports and entertainment related events. Engineered a sales pipeline using insights based on the analysis of companies' sponsorship and marketing trends.
Social Media Marketing Manager
Dome Entertainment
Nov 2021 - Aug 2022 (9 months)
Implemented content marketing strategy for Dome Entertainment, resulting in an organic reach of 10 million unique users and a 500% follower increase on social channels. Led launch campaigns for the TV series 'Tere Bina Jiya Jaye Na' by coordinating with production and cast members.
Digital Partnerships Manager
Starcast - Talent Management Agency
May 2021 - Oct 2021 (5 months)
Managed digital strategy for a roster of 20+ high-profile influencers and Netflix actors. Negotiated contracts, brand deals, and influencer partnership activations worth more than £100,000.
Senior Executive - Digital Media
CogMat
May 2021 - Sep 2021 (4 months)
Executed content creation and design for Tata Consultancy Services' social media platforms by translating blog articles into engaging content. Managed ORM queries for TCS, handling customer comments and crisis situations.
Social Media Account Manager
ZEE Arth - Music and Cultural Festival
Jan 2021 - Feb 2021 (1 month)
Executed real-time campaign across multiple social platforms and websites, leading to engagement and reach of 100k+ unique users on Instagram. Coordinated a team of more than 20 people from various departments to achieve festival objectives.
Client Servicing and Account Manager
Saregama - Record Label
Jun 2020 - Jan 2021 (7 months)
Conceptualised marketing campaigns for new music releases with a weekly average increase of 30k followers on Facebook and 3k on Instagram. Launched product campaigns for Saregama Carvaan Kids, resulting in brand sales of 200,000 units and £1 million revenue in Q3 2020.
Social Media Manager
Hannon Digital
Mar 2020 - May 2020 (2 months)
Optimised and strategised Google Ads, Facebook Ads, and Email Marketing Campaigns with a monthly budget of £10,000 for Paid Media, driving a 10% revenue growth in the second month.
Online Reputation Management Executive
Dentsu
Aug 2019 - Dec 2019 (4 months)
Produced social media performance reports for 20+ brands including MTV, Vespa, HDFC Life, Reliance Smart and Platinum Guild India using Super Metrics and Google Looker Studio. Contributed to a 10% increase in brand reach and impressions by collaborating with account management teams.
Social Media Manager
Kairos Media
Jan 2019 - Jul 2019 (6 months)
Generated 500+ high-quality leads through a Paid Media Campaign of £1000 for White Collar Hippie and leveraged leads for email marketing, resulting in 14% conversions. Orchestrated content strategy and SEO content for 10+ brands from B2B and B2C industries.
Social Media Executive
Stonesoup Communications LLP
May 2018 - Jan 2019 (8 months)
Executed social media campaigns for brands like Nua Woman, Coexist by Alia Bhatt and Scentido by employing content marketing strategies and SEO analysis. Created content calendars and utilised CMS such as Hootsuite, WordPress and Facebook Business Suite.
Education
Degrees, certifications, and relevant coursework
Queen Mary University London
Master of Science, Digital Marketing
Grade: Distinction
MSc in Digital Marketing with Distinction.
Guru Nanak Khalsa College
Bachelor of Financial Markets, Financial Markets
Grade: Distinction
Bachelor of Financial Markets with Distinction.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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