Open to opportunities

shraddha gurav

@shraddhagurav

Message

I’m a digital ad operations professional focused on campaign optimization, delivery, and performance reporting.

India

Message

What I'm looking for

I want to work in digital ad operations where I can own campaign setup, trafficking, monitoring, and optimization—turning performance data into actionable insights—while collaborating with clients and cross-functional teams on high-impact OTT and live-event media.

I’m a Digital Ad Operations & Performance professional with experience managing end-to-end digital advertising campaigns across a leading OTT entertainment and sports platform. I handle campaign setup, ad trafficking, monitoring, optimization, troubleshooting, and performance reporting to support client success.

In my most recent role, I ensured seamless delivery of premium video and display campaigns by coordinating with cross-functional teams, spotting operational gaps, resolving delivery issues, and implementing optimization strategies. I also delivered accurate campaign reports and actionable insights aligned to business objectives.

I’ve supported marquee sporting events such as the ICC Men’s T20 World Cup 2026 and IPL 2026, while maintaining strong standards for campaign quality, compliance, and operational excellence. Previously, I worked as an Accounts Officer and Senior Analyst, managing retail store accounting operations and preparing management accounts for UK-based entities.

Experience

Work history, roles, and key accomplishments

Digital Ad Operations Executive

Jiohotstar Private Limited

Jan 2026 - May 2026 (4 months)

Managed end-to-end digital advertising campaigns for an OTT entertainment and sports platform, including campaign setup, ad trafficking, monitoring, optimization, and troubleshooting. Produced performance reports and coordinated with cross-functional teams and clients to ensure timely, high-quality delivery of video and display ads.

Digital Advertising Campaign Management Ad Trafficking Campaign Optimization Troubleshooting performance reporting Client Coordination Video Advertising Display Advertising

Accounts Officer

Indevia Accounting Private Limited

Jan 2025 - Aug 2025 (7 months)

Managed accounting operations for 34 retail stores, including reconciliations and financial reporting. Assisted with preparation of management accounts and finalization of financial statements.

Accounting Operations Reconciliations Financial Reporting Management Accounting Google Ads Google Tag Manager

Senior Analyst

Corient Business Solutions Private Limited

Apr 2024 - Dec 2024 (8 months)

Prepared management accounts for UK-based entities, including accruals, payroll, and bank reconciliations. Managed AP/AR processes and financial documentation using accounting tools, along with client communications.