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Shoaib IshfaqSI
Looking for a job

Shoaib Ishfaq

@shoaibishfaq

I build scalable Amazon PPC systems that grow revenue and profitability.

Pakistan
Message

What I'm looking for

I'm looking to lead Amazon marketplace growth through scalable PPC systems, operational frameworks, team development, and data-driven strategies that improve profitability and client outcomes.

I've led Amazon advertising operations at Chief Marketplace Officer, building workflow, performance evaluation, and training systems for a team managing a $1.3M+ client portfolio.

At My Amazon Guy, I managed $150K–$250K in monthly ad spend across Amazon and eBay accounts while leading specialists responsible for 40+ clients. I aligned full-funnel PPC, keyword, bidding, and placement strategies with revenue and profitability goals.

I've also managed Amazon and Walmart advertising budgets, launched stores from scratch, and guided product research, sourcing, listings, and launch strategy. I focus on practical systems that improve TACOS, campaign efficiency, team accountability, and marketplace growth.

Experience

Work history, roles, and key accomplishments

CO
Current

Amazon Advertising Operations Lead

Chief Marketplace Officer

Aug 2025 - Present (1 year 1 month)

Designed and implemented operational systems for the advertising department, improving workflow clarity and team accountability. Built performance evaluation frameworks and led capacity enhancement initiatives.

Education

Degrees, certifications, and relevant coursework

University of Veterinary and Animal Sciences logoUS

University of Veterinary and Animal Sciences

Doctor of Pharmacy (Pharm-D), Pharmacy

Doctor of Pharmacy (Pharm-D) degree from the University of Veterinary and Animal Sciences, Lahore.

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