Looking for a job

shivi Maheshwari

@shivimaheshwari

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I build consumer brands, launch products, and drive strategy across commerce and investing.

India

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What I'm looking for

I'm looking to build and scale consumer businesses, with ownership across product development, commerce, marketing, operations, and strategy.

I'm building TurtleBee, a learning toys and bamboo diapers business serving 1 Lac+ customers with 3.5 Cr ARR. I lead new product development, marketing, advertising, people management, finance, and operations.

Previously, I led toy strategy at Accel-backed Mirana Toys and managed ecommerce across Amazon, FirstCry, Blinkit, Swiggy, Zepto, and Walmart sourcing. My earlier work spans venture capital at WaterBridge Ventures, APAC strategy at JPMorgan Chase—where I helped reduce costs by $1B—and performance leadership at Kraft Heinz.

Experience

Work history, roles, and key accomplishments

Strategy Lead

MiranaToys

Jan 2024 - Dec 2025 (1 year 11 months)

Led new toy research, design, development, and launch. Managed ecommerce channels including Amazon, Firstcry, and quick commerce platforms, and handled Walmart account for toy sourcing.

Toy Research Product Design Product Development Ecommerce Amazon FirstCry Blinkit Swiggy Zepto Walmart Sourcing

Venture Capitalist

WaterBridge Ventures

Jan 2022 - Dec 2023 (1 year 11 months)

Built investment theses on vertical SaaS, HRTech, Customer Success, Wealth-Tech, and Cross Border Commerce. Led due diligence on HRTech startup CIBREX and sourced and evaluated 100+ deals, pitching internally to the investment committee.

Investment Thesis Due Diligence Deal Sourcing Evaluation HR Tech SaaS WealthTech Cross Border Commerce

VC Intern

True Beauty Ventures

Jan 2022 - Dec 2022 (11 months)

Interned at a $42M New York based fund disrupting the beauty space, currently with 6 brands in portfolio.

PE Associate Intern

NextGen Growth Partners

Jan 2021 - Dec 2021 (11 months)

Supported Entrepreneur in Residence in due diligence, industry analysis, and brokered deal review in a quest for acquisition of lower-middle market industrial services with $5 million in EBITDA.

Due Diligence Industry Analysis Deal Reviews M&A

AVP-Strategy & Business Management

JP Morgan Chase

Jan 2019 - Dec 2021 (2 years 11 months)

Reduced costs by $1B in 2.5 years through location strategy and movement of roles worldwide. Revamped learning strategy for 5 client groups, increasing audience participation by 120%. Led COVID support efforts for JPMC India Risk teams.

Cost Reduction Location Strategy Learning Strategy Data Analysis Vendor Management Process Mapping COVID Support

OKR & KPI Lead

Kraft Heinz Company

Jan 2015 - Dec 2019 (4 years 11 months)

Implemented target-based executive compensation model focused on Revenue and EBITDA for 700 employees, increasing business unit score by 32%. Led a cross-functional team of 7 to streamline dealer claim settlement cycle, reducing TAT by 80%.

OKRs KPIs Compensation Modeling Revenue EBITDA Cross functional Leadership Process Improvement

Operations at Shopfloor

Hero MotoCorp Ltd

Jan 2014 - Dec 2015 (1 year 11 months)

Saved $320K by implementing a multiskilling platform, 'Toyota model of skilling,' to train 5,000 operators on preceding and following operational stages, ensuring optimized productivity during unauthorized absenteeism.

Multi Skilling Toyota Productions System Training Productivity Optimization Cost Savings

Education

Degrees, certifications, and relevant coursework

Kellogg School of Management, Northwestern University

MBA, Technology

2021 - 2022

Grade: GMAT: 740/800

Activities and societies: Club Member: Kellogg Tech; Entrepreneurship and Venture Capital; Kellogg Founders; Tinker Garage resident

MBA degree through one year accelerated program, with a major in Technology and a pathway in Venture Capital & Entrepreneurship.

Jaypee University of Information and Technology

Bachelor of Technology, Electronics and Communication

2008 - 2012

Activities and societies: Co-Founder, Alumni Committee - United community by launching a student blog, and generating content; increased social media numbers (Facebook from 2,000 to 5,000; LinkedIn, 1,800 new followers in 7 months)

Bachelor of Technology with a major in Electronics and Communication.