
Sherlin Varghese
@sherlinvarghese
I build brand strategy and corporate communications that improve business performance.
What I'm looking for
At Accenture, I lead strategic communication and stakeholder engagement across a 50-member cross-functional team, managing 100+ weekly touchpoints and improving Business Quality scores from 70% to 91%.
I develop reports, dashboards, compliance trackers, and capability-building programs for 100+ employees. I also created an emotionally intelligent communication bot that contributed to a 45% improvement in communication quality and a 32% increase in CSAT.
Previously at Jigsaw Brand Consultants, I supported 15–20 brand mandates and 10+ consulting projects for FMCG, beauty, banking, entertainment, lifestyle, and premium consumer businesses, including HUL, ITC, and Kotak. My work combines consumer insights, market research, positioning, communication planning, and stakeholder-facing recommendations.
Across Bosch, digital marketing, social media, and entertainment roles, I’ve delivered integrated campaigns, brand communications, SEO research, and audience-led strategy. I bring an MBA in Brand Communication and a practical approach to turning business priorities into clear, measurable communication outcomes.
Experience
Work history, roles, and key accomplishments
Lead strategic communication and stakeholder engagement initiatives across a 50-member cross-functional team, driving operational alignment and communication effectiveness. Manage 100+ weekly communication touchpoints and coordinate leadership engagements with Managing Directors and Partners.
Insights & Strategy Lead
Jigsaw Brand Consultants
Feb 2024 - Aug 2024 (6 months)
Supported 15-20 brand mandates and 10+ strategic consulting projects across FMCG, beauty, premium consumer, banking, entertainment, and lifestyle sectors. Conducted market research, consumer analysis, and competitive intelligence to develop brand strategy frameworks and communication plans.
SEO & Social Media Analyst Intern
Codeous Technologies
Sep 2023 - Nov 2023 (2 months)
Conducted SEO research, keyword analysis, and competitive market assessments to support digital visibility and international content strategy initiatives. Developed optimized content strategies using tools such as SimilarWeb.
Worked within Bosch's central communications team supporting Brand Communications, Internal Communications, Public Relations, and Social & Digital Media functions. Contributed to integrated marketing communication campaigns and employer branding efforts, delivering a 40.8% increase in engagement and 7.9% growth in impressions.
Social Media Strategist Intern
Thumbpin
Jan 2023 - Mar 2023 (2 months)
Supported brand repositioning and communication strategy initiatives for lifestyle and beauty-focused clients. Developed social media campaigns, communication plans, and brand messaging recommendations to support relaunch objectives.
Social Media Marketing Intern
SBP (Educational NGO)
Oct 2022 - Oct 2022 (0 months)
Strategized, created, and managed social media platforms and communication assets for the organization. Increased engagement by 63% and improved follower growth by 20% through structured communication and content planning.
Media Management Intern
Mumbai Movie Studios
Jan 2022 - Apr 2022 (3 months)
Supported marketing and communication initiatives across film projects including Lochya Zala Re, Sher Shivraj, and Pathaam Valavu. Conducted competitive analysis of film promotion strategies and audience engagement trends to strengthen project marketing recommendations.
Digital Marketing Intern
Ivyleap Xelerate
May 2020 - Sep 2020 (4 months)
Worked directly with founders and senior stakeholders to create investor-facing pitch decks, presentations, and communication collateral. Developed marketing creatives, social media assets, and communication materials to strengthen digital visibility and engagement.
Education
Degrees, certifications, and relevant coursework
Accenture
Reinvention with Agentic AI, Artificial Intelligence
2025 - 2025
Certification in Reinvention with Agentic AI.
Symbiosis International University
MBA, Brand Communication
2022 - 2024
MBA in Brand Communication with a minor in Media and Marketing Analytics.
MIT World Peace University
BA, Advertising
2019 - 2022
Grade: Gold Medalist
BA in Advertising with a minor in Mass Communication. Graduated as Gold Medalist.
Social Media Management, Social Media
2021 - 2021
Certification in Social Media Management.
University of Michigan
Successful Negotiations: Essential Strategies & Skills, Negotiation
2021 - 2021
Certification in Successful Negotiations: Essential Strategies & Skills.
Bolt AI
Web Development & Internet of Things, Web Development
2021 - 2021
Certification in Web Development & Internet of Things.
DeepLearning.AI
AI (deeplearning by Andrew Ng), Artificial Intelligence
2020 - 2020
Certification in AI (deeplearning by Andrew Ng).
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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