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Shereen Badr El-Deen

@shereenbadrel-deen

Senior social media and digital marketing specialist with voice-over and media research expertise.

Egypt
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What I'm looking for

I seek a role in digital marketing or social media where I can lead content strategy, mentor teams, drive measurable engagement growth, and use voice-over skills.

I am a senior social media and digital marketing specialist with hands-on experience planning campaigns, creating content, and leading creative teams across agencies in Egypt, Dubai and Saudi Arabia.

I develop content strategies, manage daily publishing, run paid social campaigns, prepare analytics-driven monthly reports, and produce voice-over work for ads and IVR systems. I also led teams producing educational YouTube content and managed client-facing meetings to align digital work with business goals.

I hold a Master’s (in progress) and a Bachelor’s degree in Mass Communication from Cairo University, have completed multiple digital marketing and voice-over certifications, and seek roles where I can drive engagement, mentor teams, and expand measurable growth across social platforms.

Experience

Work history, roles, and key accomplishments

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Current

Senior Social Media Specialist

Ocoda Agency

Jun 2024 - Present (1 year 4 months)

Developed creative social media strategies and content to drive growth and engagement; conducted market research and prepared monthly analytics reports to inform content direction.

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Senior Content Creator

Digital Vibes Agency

Sep 2023 - May 2024 (8 months)

Built comprehensive content calendars and video scripts for social platforms and produced SEO-aligned website content to improve brand voice and engagement.

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Media Researcher

The Gulf Center for Strategic Studies

Apr 2018 - Aug 2018 (4 months)

Collected and summarized Middle East news, drafted news paragraphs, and monitored press statements to support regional analysis.

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Freelance Translator

Self Employed

Jun 2017 - Oct 2017 (4 months)

Translated media theses and academic materials from English to Arabic for freelance clients.

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Radio Producer

Radio E3lam Online

Nov 2015 - Jun 2016 (7 months)

Prepared and presented youth-focused social programs and a show highlighting interesting places in Egypt for the university online radio.

Education

Degrees, certifications, and relevant coursework

Cairo University logoCU

Cairo University

Master of Arts, Mass Communication

2020 -

Grade: Excellent

Pursuing a Master’s Degree in Mass Communication with a strong academic record and focus on media research and digital communication.

Cairo University logoCU

Cairo University

Bachelor of Arts, Mass Communication

2012 - 2016

Grade: Excellent

Completed a Bachelor’s Degree in Mass Communication with coursework and practical experience in media production and broadcasting.

Tech stack

Software and tools used professionally

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Shereen Badr El-Deen - Senior Social Media Specialist - Ocoda Agency | Himalayas