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Shelly AndariSA
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Shelly Andari

@shellyandari

I lead strategic operations and QA to scale adoption with AI-driven, user-centric playbooks.

Indonesia
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What I'm looking for

I’m looking for a role where I can run strategic operations and QA using AI-driven workflows—bridging tech teams and users to scale adoption, improve quality through SOPs/audits, and deliver inclusive, measurable outcomes.

I’m a Strategic Operations and Community Leader with over 8 years of experience driving large-scale digital adoption and leading 3,000+ stakeholders. I architect scalable “Success Playbooks” and optimize operational efficiency and user engagement with AI-driven workflows (ChatGPT, Claude, Gemini).

I bridge technical engineering with user-centric strategies to protect long-term ecosystem retention and growth. In roles spanning “Strategic Retention” and “Data-Driven Influence,” I ensure end-to-end lifecycle delivery, including 100% of data milestones ahead of strict deadlines.

Quality and accessibility are central to how I work. I’ve led “quality audits,” developed SOPs for risk mitigation, and ensured 100% compliance with global standards (WCAG) for inclusive experiences, while acting as the stakeholder bridge that turns community needs into product-ready outcomes.

Experience

Work history, roles, and key accomplishments

SS
Current

Strategic Operations & Community

State University of Surabaya

Mar 2019 - Present (7 years 3 months)

Orchestrated cross-functional collaboration for 3,000+ stakeholders by aligning community KPIs to drive long-term ecosystem growth. Managed high-stakes institutional project lifecycles, ensuring 100% of data milestones were met ahead of strict deadlines, and helped position the institution at #15 in THE Impact Ranking 2024.

MI

Digital Adoption Leader

Ministry of Education, Culture, and Research Indonesia

Jan 2023 - Dec 2025 (2 years 11 months)

Consulted on adoption of educational technology frameworks and the government LMS Platform Merdeka Mengajar for school leadership across 10+ international institutions. Acted as a change agent through customized training and stakeholder alignment, and coordinated logistics and technical briefings to maintain quality-of-service.

FS

Head of Quality Assurance

Faculty of Education, State University of Surabaya

Jan 2022 - Dec 2024 (2 years 11 months)

Developed and optimized standardized SOPs to proactively identify and mitigate operational risks, ensuring 100% compliance with international and national accreditation standards. Led system audits and quality checks for zero-error delivery, and used AI-driven data synthesis and prompt engineering to reduce misinformation risk across cross-functional teams.

Education

Degrees, certifications, and relevant coursework

State University of Malang logoSM

State University of Malang

Master of Arts

Earned a Master of Arts from the State University of Malang, graduating in 2015.

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