At NielsenIQ, I deliver consumer insights and strategic business recommendations for global clients across gaming, consumer goods, and restaurant sectors. I own research and client consulting engagements from survey design and data validation through analysis and executive storytelling.
I apply quantitative research to KPI measurement, brand tracking, and customer analytics, translating findings into commercially relevant recommendations for senior stakeholders. I also review research deliverables and mentor, train, and onboard Research Associates and Analysts.
At GrandView Research Inc., I worked on 150+ market research reports, including 80+ custom client reports, in healthcare and medical devices. I analyzed consumer behavior, regulatory dynamics, unmet needs, and pricing to support market sizing, forecasts, and client decisions.
