Looking for a job

Rinkal Gadhecha

@rinkalgadhecha

Customer Analyst at NIQ interpreting FMCG retail sales across Western Europe and advising clients on data and methodology.

India

Message

At NIQ, I analyze FMCG retail sales data across Western European markets, turning client questions into evidence-based explanations. I advise clients on sales, distribution, promotion, and rate-of-sale measures, and investigate unusual trends through hypothesis-driven analysis.

Previously, at AiVantage Global, I analyzed US banks and credit unions and developed dashboards to monitor campaign KPIs. At Kantar IMRB Worldpanel, I analyzed FMCG consumer panel data and designed quality audits; I also helped revamp the Sampark Newsletter into a more insight-led format.

Experience

Work history, roles, and key accomplishments

Current

Sr. Customer Analyst

Current

NIQ

Mar 2026 - Present (8 months)

Delivered actionable FMCG market insights by analyzing retail sales datasets across Western European markets. Strengthened clients' analytical capabilities through data interpretation and methodology advisory, and applied hypothesis-driven analysis to investigate unusual sales trends.

Consumer Insights Retail Measurement Data Analysis Hypothesis Development Sales Trend Analysis Data Quality Client Advisory Stakeholder Management Excel Power BI Tableau SQL Python Data Visualization

Marketing and Research Analyst

AiVantage Global

Jun 2025 - Feb 2026 (8 months)

Conducted market and competitor analysis on US banks and credit unions to identify emerging financial and marketing trends. Planned and executed data-driven campaigns for BFSI C-suite audiences using analytical insights, improving engagement rates and response quality.

Market Analysis Competitive Analysis Campaign Planning Data Driven Marketing Excel Power BI Audience Segmentation Quantitative Research Qualitative Research Cross Functional Collaboration

Senior Data Acquisition Executive

Kantar IMRB Worldpanel

Dec 2021 - Jun 2025 (3 years 6 months)

Delivered consumer insights and actionable market understanding by analyzing large-scale quantitative panel data across FMCG categories using Excel and Power BI. Improved data accuracy and process efficiency by designing structured quality audits and monitoring systems.