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Shakti Prasad UserSU
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Shakti Prasad User

@shaktiprasad1702

Results-driven professional marketing & analytics with expertise in ad ops, client engagement & digital marketing, driving revenue growth.

India
Message

What I'm looking for

"I am looking for a role that allows me to leverage my expertise in business development, ad operations, and digital marketing to drive measurable revenue growth. I value opportunities that offer clear performance metrics, cross-functional collaboration, and scope for professional development, where I can contribute to both business growth and long-term client relationships."

"Behind every successful outcome is a seamless blend of precision, data, and strategy working in sync."

"I am a results-driven marketing and business analytics professional with expertise in ad operations, client engagement, and digital marketing. Currently working as a Business Executive at Justbaat.AI, I manage end-to-end campaigns for 50+ publishers on GAM 360, onboard global demand partners, and optimize performance to drive measurable revenue growth.

My experience spans business development, performance marketing, and data analysis, reinforced by an MBA in Business Analytics and Marketing. I am passionate about leveraging data-driven strategies and creative solutions to deliver impactful outcomes and build long-term client relationships."

Experience

Work history, roles, and key accomplishments

Justbaat.AI logoJU
Current

Business Executive

Justbaat.AI

Apr 2025 - Present (5 months)

Managed ad operations for 50+ publishers in GAM 360 with 98% on-time delivery. Onboarded 5+ global demand partners boosting revenue, and executed ROI-focused Google Ads campaigns delivering 25–30% higher installs at 20% lower CPI. Strengthened sales growth via client engagement, upselling, and long-term relationship management.

Education

Degrees, certifications, and relevant coursework

Kirloskar Institute of Management logoKM

Kirloskar Institute of Management

Post Graduate Diploma in Management, Marketing and Business Analytics

2023 - 2025

Grade: 83.5%

Activities and societies: Debate Competition, Business Presentation, Dashboard Hackathon Competition

Completed Post Graduate Diploma in Management (Marketing and Business Analytics) with 83.5% from Kirloskar Institute of Management, Pune (Jun 2023–Mar 2025).

National Institute of Electronics and Information Technology logoNT

National Institute of Electronics and Information Technology

O Level Certificate, Information Technology

Completed NIELIT O-Level certification and secured 2nd position, recognized by the District Magistrate.

Udemy logoUD

Udemy

Certificate, Digital Marketing

Completed the 'Digital Marketing with Google Analytics' online course on Udemy.

Udemy logoUD

Udemy

Certificate, Business Intelligence

Completed 'The Business Intelligence Analyst Course' online on Udemy.

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Shakti Prasad User - Business Executive - Justbaat.AI | Himalayas