Amarnath Nath K
@amarnathnathk
Business Analyst transforming stakeholder needs into SQL, Python, and BI dashboards for ROI-driven decisions.
IndiaWhat I'm looking for
I’m a Business Analyst with 2+ years of experience translating business and stakeholder requirements into data-driven solutions. I’ve managed 100+ digital campaigns end-to-end, aligning budgets and spend to client requirements while focusing on measurable ROI, KPI performance, and actionable optimization insights.
I use SQL and Python to extract, clean, and analyze complex datasets, then deliver interactive Tableau and Power BI dashboards for real-time monitoring. I also automate recurring reporting workflows to improve turnaround time, support ad trafficking and QA for accurate delivery, and communicate campaign performance metrics and recommendations to senior leadership and clients.
Experience
Work history, roles, and key accomplishments
Media Analyst
IOPEX Technologies
Nov 2021 - Nov 2023 (2 years)
Extracted, cleaned, and analyzed datasets using Python and SQL to generate insights for campaign optimization and business strategy. Managed 100+ digital campaigns end-to-end using DV360, Google Ads, and Campaign Manager (DCM), and built Tableau/Power BI dashboards and automated reporting to track KPIs and improve ROI.
Education
Degrees, certifications, and relevant coursework
Karpagam College of Engineering
Bachelor of Engineering, Electronics and Instrumentation Engineering
2015 - 2019
Grade: GPA: 7.0
Completed a Bachelor of Engineering in Electronics and Instrumentation Engineering from 2015 to 2019, graduating with GPA 7.0.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Skills
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