Serina Justiniano
@serinajustiniano
Operations and strategy professional with 10+ years in healthcare.
What I'm looking for
I am an operations and strategy professional with over a decade of experience in healthcare, surgical services, and medical device operations. My career has been marked by a commitment to improving team efficiency and streamlining systems, which has allowed me to support cross-functional projects from inception to execution. Recently, I transitioned to independent consulting, where I help startups and small businesses establish strong operational foundations.
In my most recent role as Operations Lead at Stryker, I successfully rebuilt operations at a struggling hospital account, restoring stability and improving workflows within six months. My proactive approach to inventory management led to a 30% reduction in supply-related costs, and I played a crucial role in securing critical contract wins through effective client relationship management. I am now seeking a remote opportunity where I can contribute my strategic thinking and operational expertise to a mission-driven team.
Experience
Work history, roles, and key accomplishments
Independent Business Consultant
Independent Business Consultant & Strategist
Jan 2021 - Present (4 years 5 months)
Partnered with early-stage startups and small businesses to streamline operations, implement scalable systems, and drive strategic growth. Led projects across industries including wellness, SaaS, nonprofit, and home services—customizing backend infrastructure, client delivery workflows, and automation systems.
Sales Associate
Classic Photos by Dave
Jan 2015 - Present (10 years 5 months)
Supported sales operations and customer interactions. Managed inventory and maintained product displays.
Operations Lead
Stryker
Jan 2023 - Jan 2024 (1 year)
Rebuilt operations at a failing hospital account post-turnover, restoring stability, improving workflows, and leading a new team through full recovery in 6 months. Led onsite operations across surgical support, high-tech equipment troubleshooting, and inventory optimization—balancing client needs with internal execution.
Surgical Technician Manager
Rochester Regional Health System
Jan 2020 - Jan 2023 (3 years)
Analyzed training bottlenecks and staff feedback to design a real-room onboarding program that improved retention and reduced time-to-readiness by 40%. Streamlined equipment management and preventative maintenance, reducing annual operational expenses by 18%.
Scrub Technician - Orthopedics
Rochester Regional Health System
Jan 2016 - Jan 2020 (4 years)
Supported over 1,000 orthopedic surgeries with 100% compliance in sterile procedures, contributing to zero surgical site infections. Reduced OR prep time by 15% by reorganizing instrument trays and improving workflow efficiencies.
Education
Degrees, certifications, and relevant coursework
Purdue University
Bachelor of Science, Health Science
Grade: Summa Cum Laude
Earned a Bachelor of Science in Health Science, graduating Summa Cum Laude. Also pursued doctoral credits in Biomedical Engineering, demonstrating advanced study in the field.
Monroe Community College
Associate of Science, Health Science
Completed an Associate of Science in Health Science. Obtained Emergency Medical Technician (EMT-B) Certification, enhancing practical medical skills.
Availability
Location
Authorized to work in
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