
Sergio Vásquez
@sergiovsquez
I manage high-budget digital advertising portfolios and optimize performance through analytics and automation.
What I'm looking for
I manage 50 Google Ads accounts for US-based nonprofits at Emprise Digital, overseeing roughly $500K in monthly ad spend through the Google Ad Grants program. I lead account optimization, policy compliance, SEO strategy, landing-page development, and lead-capture automation.
Previously at Publicis Groupe, I led end-to-end programmatic campaigns for Disney, General Motors, and Spark. I managed budgets up to $10M annually, adjusted bidding and creative based on performance, and presented proactive media recommendations to stakeholders.
My business engineering and finance background also includes operational analysis, client risk reviews, investment reporting, and a platform migration that improved operational efficiency by 10%. I bring hands-on experience across paid media, web analytics, reporting automation, and cross-functional process leadership.
Experience
Work history, roles, and key accomplishments
Tech Manager
Emprise Digital
Jan 2026 - Present (8 months)
Manage a portfolio of 50 Google Ads accounts under the Google Ad Grants program, with a combined advertising budget of ~$500,000/month. Lead technical projects to optimize campaign structure, quality, and performance, and maintain executive dashboards in Looker Studio and Google Search Console.
Education
Degrees, certifications, and relevant coursework
Universidad del Pacífico
Bachelor's Degree, Business Engineering
2018 - 2023
Pursued a Bachelor's Degree in Business Engineering, gaining a strong analytical foundation in business and finance.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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