At COSMIC, I run Volkswagen Spain’s always-on creator program on TikTok and Instagram. I source and negotiate directly with creators, shape briefs, and manage content delivery, paid usage rights, and renewals.
I also manage 6–8 creators per campaign across 10+ brands in parallel. For Civitatis’ international campaign, I recruited and coordinated creators from 10 countries, and I designed the ClickUp system the team uses to track creators, rights, rates, and delivery schedules.
At Webedia, I led Crossover, a tech show produced with Xataka and Topes de Gama that reached around 1M monthly views per platform. I also ran GERMEN, whose weekly videopodcast was licensed to RTVE Play, and helped launch Upeka and GERMEN from scratch.
