Senior PM, Head of Product or Director of Product role in AI or B2B SaaS. I own products end to end: strategy, discovery, pricing and go-to-market, and stay hands-on (I prototype with Claude Code and pull my own data). Looking for a team that ships fast and decides on evidence. Fully remote across European and Gulf time zones; open to full-time or contract.
Looking for a job
Selcuk Gonen
@selcukgonen
Product leader at Machine Mode building an AI co-pilot that turns football match footage into tactical insights and training sessions.
TurkeyWhat I'm looking for
At Machine Mode, I own the product end to end for an AI co-pilot that turns football match footage into video-backed tactical insights and training sessions. I designed the logic behind its proprietary models and took the product from prototype to a pilot-ready beta, securing pilots with top-flight clubs.
At AloTech, I led the product portfolio and built the AI product portfolio from scratch. I took CX Insights from discovery to launch, cutting qualitative analysis time from weeks to minutes and adding 15% to total revenue, and integrated LLMs into the platform with engineering.
Earlier, I owned CRM and BPMS product lines at Hermes İletişim and led product and portfolio work across technology, SaaS security and international markets. I’m PSPO I and PSPO II certified, with experience working with customers, partners and teams across countries.
Experience
Work history, roles, and key accomplishments
MM
Current
Co-Founder & COO
Machine Mode
Feb 2026 - Present (7 months)
Co-founded an AI startup building an AI co-pilot for professional football clubs. Owns product vision, strategy, and roadmap, and leads commercial and investor relations.
AL
Head of Product Management
AloTech
Oct 2021 - Jan 2026 (4 years 3 months)
Led the entire product portfolio and built the AI product portfolio from scratch at a cloud contact center (CCaaS) company. Integrated LLMs into the platform and drove 18% year-over-year ARR growth.
HL
Senior Product Manager
Hermes İletişim
Apr 2020 - Sep 2021 (1 year 5 months)
Owned the CRM and BPMS product lines, leading two Scrum teams and building the product roadmap behind a 55% increase in revenue. Improved customer satisfaction and product usage through UX/UI and feedback loops.
GT
Senior Product Manager
Globe Stone / Dünya Taş
Oct 2018 - Mar 2020 (1 year 5 months)
Led product and portfolio strategy for a natural stone exporter, setting company-level OKRs and contributing to 25% revenue growth. Led digital transformation including CRM rollout and Scrum team for ERP.
SW
Product Manager
Saint-Gobain Weber
Feb 2014 - Aug 2018 (4 years 6 months)
Owned the flooring portfolio in Türkiye end to end, tripling revenue and growing market share from 1% to 24%. Led new product development and launches, pricing strategy, and international task forces.
ST
Product Management Specialist
Securitas Turkey
Feb 2010 - Jan 2014 (3 years 11 months)
Set up product management for SaaS security solutions, adding 23% to revenue. Introduced Agile/Scrum to software development, raising team velocity by 41%.
PB
Business Development Specialist
Polisan Boya
Nov 2007 - Sep 2008 (10 months)
Selected for the headquarters management trainee programme, then appointed Business Development Specialist. Reported industry and competitor analysis and managed point-of-purchase organization.
Education
Degrees, certifications, and relevant coursework
UE
University of Exeter
Master of Science, Marketing
Grade: Merit
MSc Marketing (Merit) from the University of Exeter. Dissertation on Brand Meaning Management in a Self-Expressive Information Society.
BU
Bilkent University
Bachelor of Science, Business Administration
BS in Business Administration from Bilkent University in Ankara, Türkiye.
BK
Bornova Anadolu Lisesi (İzmir Koleji)
High School Diploma, Mathematics and Science
High School Diploma in Mathematics and Science from Bornova Anadolu Lisesi (İzmir Koleji) in İzmir, Türkiye.
SC
Scrum.org
Professional Scrum Product Owner I and II, Product Ownership
Professional Scrum Product Owner I and II (PSPO I, PSPO II) certification from Scrum.org, obtained in March 2023.
Tech stack
Software and tools used professionally
Google Tag Manager
Google Cloud Platform
Google Docs
Zoho Mail
Google Drive
Google Analytics
Mixpanel
Figma
Microsoft Teams
Google Maps
Google Workspace
Microsoft Office 365
Gemini
Google Sheets
Microsoft Excel
Vercel
Visual Studio Code
Miro
Balsamiq
Microsoft Power BI
Hotjar
Google Ads
Anthropic Claude API
N8N
Zoho CRM
Claude Code
Microsoft Word
Microsoft PowerPoint
Availability
Looking for a job
Location
TurkeyAuthorized to work in
Salary expectations
50k-72k EUR
Social media
Job categories
Skills
Product StrategyProduct VisionProduct RoadmapProduct Portfolio ManagementAI Product ManagementGenerative AILarge Language ModelsConversational AIComputer VisionSpeech AnalyticsB2B SaaSCCaaSCRMBPMSERPSQLData AnalysisExcelStakeholder ManagementEnglishMicrosoft OfficeAIMarket ResearchMarketingMarketing StrategyMarket AnalysisProduct DesignProduct LaunchProduct KnowledgeProduct DevelopmentProduct AnalyticsProduct RoadmappingProduct Lifecycle ManagementProduct OwnerProduct TrainingProduct PositioningProduct Market FitProduct DiscoveryProduct OwnershipProduct Led GrowthProduct OperationsProduct Backlog ManagementProduction SupportProduct PresentationsProduction SystemsAgile Software DevelopmentAgile PracticesAgile DevelopmentAgile ScrumAgileAgile MetricsAgile MethodsAgile PrinciplesAgile Product DevelopmentAgile Development Methodologies
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